Advertising

Contextual Overlay Advertising in Online Video is Here:  Metacafe to Debut Format Today — YouTube Appears to be Testing It
Contextual Overlay Advertising in Online Video is Here: Metacafe to Debut Format Today — YouTube Appears to be Testing It
14 May 2007
Believe in Your Peers: BitTorrent Becomes Powerhouse in Online Video Distribution….Joost Announces Content Distribution Deal with CNN, NHL and Sony
Believe in Your Peers: BitTorrent Becomes Powerhouse in Online Video Distribution….Joost Announces Content Distribution Deal with CNN, NHL and Sony
1 May 2007
Online Industry “Breakthrough:” Video Ads to Appear on Revver Clips in P2P Networks  —  as Joost Announces Big Ad Program
Online Industry “Breakthrough:” Video Ads to Appear on Revver Clips in P2P Networks — as Joost Announces Big Ad Program
26 Apr 2007
“Gateways” Are Effective Online Video Advertising Platforms, eMarketer’s David Hallerman Says
“Gateways” Are Effective Online Video Advertising Platforms, eMarketer’s David Hallerman Says
23 Apr 2007
YouTube is Not Yet Sharing Revenue with Uploaders or Inserting Ads
YouTube is Not Yet Sharing Revenue with Uploaders or Inserting Ads
19 Apr 2007
Hold the Presses:  Newspapers Top TV Stations in Online Video Advertising — Jeff Jarvis Sees New Models for the Newspaper Biz
Hold the Presses: Newspapers Top TV Stations in Online Video Advertising — Jeff Jarvis Sees New Models for the Newspaper Biz
16 Apr 2007
VideoEgg Hatches Finance Deal with WPP
VideoEgg Hatches Finance Deal with WPP
16 Apr 2007
YouTube Has Pop-Ups Ads
YouTube Has Pop-Ups Ads
9 Apr 2007
NBC/News Corp Video Venture to Keep 90 Percent of Ad Revenue, The New York Times Reports
NBC/News Corp Video Venture to Keep 90 Percent of Ad Revenue, The New York Times Reports
31 Mar 2007
Online Video Ad Have Double Click-Through Rates of Standard Ads, eMarketer Reports…Will Amanda Help Sell Kevlar for DuPont?
Online Video Ad Have Double Click-Through Rates of Standard Ads, eMarketer Reports…Will Amanda Help Sell Kevlar for DuPont?
20 Mar 2007
Wal-Mart Blog Gets 600,000 Monthly Views, Richard Edelman Tells Beet.TV — PR Pros Gather at PRWeek’s Annual Awards Gala as New Media Changes the Biz
Wal-Mart Blog Gets 600,000 Monthly Views, Richard Edelman Tells Beet.TV — PR Pros Gather at PRWeek’s Annual Awards Gala as New Media Changes the Biz
11 Mar 2007
Video Sharing Sites Offer Different Monetization Schemes……but “Don’t Give Up the Day Job”
Video Sharing Sites Offer Different Monetization Schemes……but “Don’t Give Up the Day Job”
8 Mar 2007
Exclusive: Microsoft and the Associated Press Teaming with Thousands of Newspapers and Broadcasters in New Online Video Network
Exclusive: Microsoft and the Associated Press Teaming with Thousands of Newspapers and Broadcasters in New Online Video Network
6 Mar 2007
The Wall Street Journal is Advertising on YouTube (sort of): Paper is Making its Videos Free and Sharable to Bloggers — Could the WSJ.com Be a Cool Online Media Brand?  Beet.TV Interviews Bill Grueskin, Managing Editor
The Wall Street Journal is Advertising on YouTube (sort of): Paper is Making its Videos Free and Sharable to Bloggers — Could the WSJ.com Be a Cool Online Media Brand? Beet.TV Interviews Bill Grueskin, Managing Editor
2 Mar 2007
Google Launches Contextual Video Syndication Business with Dow Jones and Conde Nast, New York Times Reports
Google Launches Contextual Video Syndication Business with Dow Jones and Conde Nast, New York Times Reports
26 Feb 2007
News Alert: Walt Mossberg, New Face on Beet.TV (Well, Sort of) — Wall Street Journal Unlocks Videos for the Blogosphere…….
News Alert: Walt Mossberg, New Face on Beet.TV (Well, Sort of) — Wall Street Journal Unlocks Videos for the Blogosphere…….
8 Feb 2007
Bud.TV’s Monday Launch is Emblematic of Big Advertising Switch Online, Declares AdAge Editor-in-Chief Scott Donaton — New York Times Magazine Features “BrewTube” this Sunday….
Bud.TV’s Monday Launch is Emblematic of Big Advertising Switch Online, Declares AdAge Editor-in-Chief Scott Donaton — New York Times Magazine Features “BrewTube” this Sunday….
2 Feb 2007
Online Video Looms Large in HP’s Ascendancy, Satjiv Chahil Tells Beet.TV
Online Video Looms Large in HP’s Ascendancy, Satjiv Chahil Tells Beet.TV
31 Jan 2007
Too Many Marketers are Jumping into Viral Video, AdvertisingAge EIC Scott Donaton Declares
Too Many Marketers are Jumping into Viral Video, AdvertisingAge EIC Scott Donaton Declares
22 Jan 2007
BusinessWeek’s Jon Fine to Mainstream Media:  You Don’t Necessarily Have the “Secret Sauce”
BusinessWeek’s Jon Fine to Mainstream Media: You Don’t Necessarily Have the “Secret Sauce”
31 Dec 2006