Advertising

Sir Martin Sorrell to Ad Holding Companies: Go Private or Break-up
15 Jan 2020
Dynamic Creative Optimization is Here: MediaCom’s Sasha Savic
10 Jan 2020
TV News Is Under-Valued, The Solution Is Fewer Ads: BoA’s Paskalis
8 Jan 2020
Brands Need More Creative Assets: BofA’s Paskalis
5 Jan 2020
Please Remember the Children of Puerto Rico: Give to the Boys & Girls Club Now
28 Dec 2019
Local TV Will Win in Big 2020 as Advanced Targeting Tools from Ampersand, Others Bring “Trust” to the Marketplace
26 Dec 2019
GroupM’s Wieser: Political Advertising Will Be a $10 Billion Business in 2020 with Most Going to TV
12 Dec 2019
Chris Moore: Publishers Clearing House Wants to Be a Media-First Business
12 Dec 2019
Samsung’s Oh Finds ‘Unfindables’ & Heavy Gamers With ACR
11 Dec 2019
OpenAP Adds CBS To Grow Advanced TV Scale
9 Dec 2019
From ‘Negative Reach’ To Positive Results: PHD’s Koziarski
9 Dec 2019
Samsung Ads Going Big at CES: “We’re Not in the Test Phase Anymore”
8 Dec 2019
Viewing Habits Are More Nuanced Than You Think: Samsung Ads’ Scott
8 Dec 2019
Brands Want To Navigate The OTT Ad Maze: Dentsu’s Lewis
5 Dec 2019
From The Croisette To Times Square, Cannes’ Thomas Fundraises For Homelessness Awareness
4 Dec 2019
News Orgs Need More Precision, Less Partisanship: GroupM’s Norman
1 Dec 2019
TV Companies Uniting Against Duopoly: OpenAP’s Levy
28 Nov 2019
The Past, Present and Future of Deterministic Data and Addressable Advertising
26 Nov 2019
TV Ad Attribution Can Go Beyond Outcomes: 605’s Levine
25 Nov 2019
Spectrum Reach’s Kline: Linear and Digital TV Now Pushing Back on the Duopoly
25 Nov 2019