Advertising

Viacom’s Bevilacqua Discusses The Importance Of Fandom, OpenAP Objectives
Viacom’s Bevilacqua Discusses The Importance Of Fandom, OpenAP Objectives
2 May 2017
Bank Of America’s Paskalis on Twitter-Bloomberg Combo: “Reeses Peanut Butter Cup Moment for the Media Industry”
Bank Of America’s Paskalis on Twitter-Bloomberg Combo: “Reeses Peanut Butter Cup Moment for the Media Industry”
2 May 2017
Fox’s Levine Traces OpenAP Origins, Hints At Digital To Come
Fox’s Levine Traces OpenAP Origins, Hints At Digital To Come
1 May 2017
New York Times’ Tomich Puts Newsroom In Brand Content Driving Seat
New York Times’ Tomich Puts Newsroom In Brand Content Driving Seat
1 May 2017
The Pros And Cons Of Upfront TV Ad Sales: Initiative’s Bosetti
The Pros And Cons Of Upfront TV Ad Sales: Initiative’s Bosetti
25 Apr 2017
Like Sponsorships, Content Marketing Requires Connecting With Audiences: Momentum Worldwide’s Weil
Like Sponsorships, Content Marketing Requires Connecting With Audiences: Momentum Worldwide’s Weil
18 Apr 2017
Is Viewability A Sideshow? Moat, Ooyala & Eyeview Discuss
Is Viewability A Sideshow? Moat, Ooyala & Eyeview Discuss
16 Apr 2017
Twitter’s Greenberger on News Platform for Advertisers
Twitter’s Greenberger on News Platform for Advertisers
16 Apr 2017
How Platforms Are Creating New Ad Formats: Spotify, Facebook, Innovid & true[X] Discuss
How Platforms Are Creating New Ad Formats: Spotify, Facebook, Innovid & true[X] Discuss
11 Apr 2017
BOA’s Paskalis: Brand Safety On Digital Platforms A ‘100 Percent Requirement’
BOA’s Paskalis: Brand Safety On Digital Platforms A ‘100 Percent Requirement’
6 Apr 2017
As Dynamic Ad Insertion Grows, So Does Xaxis Ad Labs: Xaxis NA President Sweeney
As Dynamic Ad Insertion Grows, So Does Xaxis Ad Labs: Xaxis NA President Sweeney
5 Apr 2017
Creative Fulfillment Burdened By Needless Workflow Complexity: Extreme Reach’s Brackett
Creative Fulfillment Burdened By Needless Workflow Complexity: Extreme Reach’s Brackett
4 Apr 2017
ANA’s Liodice: Brand Marketers Must Rein In Digital Issues That ‘Confound And Confuse Us’
ANA’s Liodice: Brand Marketers Must Rein In Digital Issues That ‘Confound And Confuse Us’
3 Apr 2017
TV Upfronts Are Here To Stay: Videology’s Jamboretz
TV Upfronts Are Here To Stay: Videology’s Jamboretz
28 Mar 2017
What Makes Great Marketing, By MediaMath’s O’Connell
What Makes Great Marketing, By MediaMath’s O’Connell
28 Mar 2017
Adobe’s Combined Ad Cloud Tackles User Experience
Adobe’s Combined Ad Cloud Tackles User Experience
28 Mar 2017
Mad Men Creator Weiner Deconstructs TV Biz, Ad Load vs. Sponsorship Models and the Impact of Amazon and Netflix
Mad Men Creator Weiner Deconstructs TV Biz, Ad Load vs. Sponsorship Models and the Impact of Amazon and Netflix
27 Mar 2017
Travel Joins Autos, Financial Services As Big Audience Targeting Categories: Experian’s Danaher
Travel Joins Autos, Financial Services As Big Audience Targeting Categories: Experian’s Danaher
26 Mar 2017
Ooyala’s Braley Connects Content To Advertisers For Broadcasters
Ooyala’s Braley Connects Content To Advertisers For Broadcasters
26 Mar 2017
FreeWheel Evolves to Enable Range of Monetization Strategies, Van Ullen explains
FreeWheel Evolves to Enable Range of Monetization Strategies, Van Ullen explains
22 Mar 2017