Advertising

comScore’s Fetters: Digital Buy Side Wants Audience Quality, Ecosystem Cleanup
comScore’s Fetters: Digital Buy Side Wants Audience Quality, Ecosystem Cleanup
3 Feb 2017
News Corp’s Storyful Unpacks Its Newsroom For Brands
News Corp’s Storyful Unpacks Its Newsroom For Brands
3 Feb 2017
Next in Sports TV: Turner Has Massive Audience Watching Video Game Matches
Next in Sports TV: Turner Has Massive Audience Watching Video Game Matches
3 Feb 2017
Time Inc.’s Hammerman Blends Human Ad Sales With Self-Serve Automation
Time Inc.’s Hammerman Blends Human Ad Sales With Self-Serve Automation
3 Feb 2017
Cheddar Expands Presence In TV Bundles, Steinberg explains
Cheddar Expands Presence In TV Bundles, Steinberg explains
2 Feb 2017
News Corp.’s Guenther On Infrastructure Flexibility, Fake News And Viewability
News Corp.’s Guenther On Infrastructure Flexibility, Fake News And Viewability
1 Feb 2017
Facebook Instant Articles ‘A Win Financially’ For The Washington Post: CRO Hartman
Facebook Instant Articles ‘A Win Financially’ For The Washington Post: CRO Hartman
1 Feb 2017
Index Exchange’s Casale On The Benefits Of Supply Side Focus, Infrastructure And Partnerships
Index Exchange’s Casale On The Benefits Of Supply Side Focus, Infrastructure And Partnerships
31 Jan 2017
IAB Chair Jim Norton Wants To Clean Up Fakes And Frauds
IAB Chair Jim Norton Wants To Clean Up Fakes And Frauds
31 Jan 2017
Header Bidding Moves To Server In AppNexus, Index Exchange Partnership
Header Bidding Moves To Server In AppNexus, Index Exchange Partnership
30 Jan 2017
Advanced OTT Targeting, Inventory Aggregation Drive Magna’s Roku Partnership
Advanced OTT Targeting, Inventory Aggregation Drive Magna’s Roku Partnership
29 Jan 2017
AOL Brings Self-Serve Ad Options To Small App Makers
AOL Brings Self-Serve Ad Options To Small App Makers
27 Jan 2017
CES Sessions: 605, NBCUniversal, Omnicom And Turner Discuss Dynamic Creative Optimization
CES Sessions: 605, NBCUniversal, Omnicom And Turner Discuss Dynamic Creative Optimization
26 Jan 2017
Time Inc’s Viant Buys Mobile DSP Adelphic in Big Ad Tech Expansion Move
Time Inc’s Viant Buys Mobile DSP Adelphic in Big Ad Tech Expansion Move
26 Jan 2017
OMD’s Rozen Sifts CES’ ‘Shiny Objects’ For Immersive Marketing
OMD’s Rozen Sifts CES’ ‘Shiny Objects’ For Immersive Marketing
24 Jan 2017
Flipboard’s McCue Offers Brands Aspiration Over Snacking
Flipboard’s McCue Offers Brands Aspiration Over Snacking
24 Jan 2017
Turner Grows Content Marketing Platform “Ignite” with Social Distribution of Brand Partnerships
Turner Grows Content Marketing Platform “Ignite” with Social Distribution of Brand Partnerships
23 Jan 2017
USA Today’s VR Show Shoots Second Season To Draw Brand Experiences
USA Today’s VR Show Shoots Second Season To Draw Brand Experiences
20 Jan 2017
[m]Platform’s New CEO Gleason Sees Brand Interaction’s Voice Revolution
[m]Platform’s New CEO Gleason Sees Brand Interaction’s Voice Revolution
19 Jan 2017
OMD’s de Nardis Enthuses About VR, Driverless Tech and IOT
OMD’s de Nardis Enthuses About VR, Driverless Tech and IOT
18 Jan 2017