Advertising

Digital Ad Creativity has Become “Anemic,” AOL CEO Tim Armstrong
Digital Ad Creativity has Become “Anemic,” AOL CEO Tim Armstrong
7 Jan 2016
Gannett Goes Deep with VR: Daily Show, Cardboard Viewer Distribution and Advertising
6 Jan 2016
Sir Martin Sorrell: “The Medium Has Become More Important Than the Message”
Sir Martin Sorrell: “The Medium Has Become More Important Than the Message”
6 Jan 2016
Medialets Partners with Millward Brown for Mobile Ad Effectiveness Product
Medialets Partners with Millward Brown for Mobile Ad Effectiveness Product
4 Jan 2016
GroupM’s Gotlieb: “We Refuse to Accept the IAB’s Viewability Standard”
GroupM’s Gotlieb: “We Refuse to Accept the IAB’s Viewability Standard”
3 Jan 2016
Programmatic Audio Powers Emotional Data Ads: Havas’ Houssaini
Programmatic Audio Powers Emotional Data Ads: Havas’ Houssaini
27 Dec 2015
GroupM’s Rob Norman: Google, Facebook Have Found the “God Particle” of Marketing
GroupM’s Rob Norman: Google, Facebook Have Found the “God Particle” of Marketing
27 Dec 2015
YuMe’s DSP Joins Stack For Programmatic Boom
YuMe’s DSP Joins Stack For Programmatic Boom
23 Dec 2015
Hulu Grabs Spolight with Ad-Supported Web Originals
Hulu Grabs Spolight with Ad-Supported Web Originals
23 Dec 2015
Big Growth for Xaxis Outside of WPP, CEO Gleason
Big Growth for Xaxis Outside of WPP, CEO Gleason
21 Dec 2015
Broadcasters Are in “Strong Position” for Television in Transition
Broadcasters Are in “Strong Position” for Television in Transition
21 Dec 2015
The Importance Of Video Ad Measurement, By A+E’s Boykoff
The Importance Of Video Ad Measurement, By A+E’s Boykoff
20 Dec 2015
OTT Activations In Europe Are Catching Up: YuMe’s Hanks
OTT Activations In Europe Are Catching Up: YuMe’s Hanks
20 Dec 2015
Digitas’ Media Chief Shlachter to Publishers: Don’t Stuff too Many Ads
Digitas’ Media Chief Shlachter to Publishers: Don’t Stuff too Many Ads
20 Dec 2015
Programmatic Is Big, Just Don’t Call it That, MediaLink’s Matt Spiegel
Programmatic Is Big, Just Don’t Call it That, MediaLink’s Matt Spiegel
19 Dec 2015
Sky Aims To Make Non-Linear Go Large, West Says
Sky Aims To Make Non-Linear Go Large, West Says
18 Dec 2015
Cablevision’s Kristin Dolan: TV Addressability Helping Smaller Advertisers
Cablevision’s Kristin Dolan: TV Addressability Helping Smaller Advertisers
17 Dec 2015
Solving the Ad Blocking Crisis by Resetting the Media Environment, Ben Barokas explains
Solving the Ad Blocking Crisis by Resetting the Media Environment, Ben Barokas explains
17 Dec 2015
Dynamic Creative is the “Next Big Wave” in Media, Omnicom Digital Chief Jonathan Nelson
Dynamic Creative is the “Next Big Wave” in Media, Omnicom Digital Chief Jonathan Nelson
16 Dec 2015
Addressable Advertising Set for 4X Growth in the Year Ahead, AT&T AdWorks’ Monteferrante
Addressable Advertising Set for 4X Growth in the Year Ahead, AT&T AdWorks’ Monteferrante
15 Dec 2015
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