Brand Safety

Playlists & Series

To OpenX, Take Digital Quality Standards ‘And Run With Them’ Is The Path Success
13 Mar 2018
TAG’s Zaneis Claims Certification Cuts Ad Fraud By 600%
26 Feb 2018
Hulu’s Peter Naylor: Reputation And Brand Safety Also Means Budget Safety
Hulu’s Peter Naylor: Reputation And Brand Safety Also Means Budget Safety
18 Feb 2018
Fox Networks’ Meredith Brace: Brands Want Reliable Information, Consumers Want Choices
Fox Networks’ Meredith Brace: Brands Want Reliable Information, Consumers Want Choices
16 Feb 2018
News Corp’s Uses “Blackout” To Find Ad Fraud
News Corp’s Uses “Blackout” To Find Ad Fraud
15 Feb 2018
IAB Focus On Brands An ‘Inflection Point’ For Industry: NBCUniversal’s Scott Schiller
IAB Focus On Brands An ‘Inflection Point’ For Industry: NBCUniversal’s Scott Schiller
14 Feb 2018
Unilever’s Keith Weed On Collaborating To Improve Digital Platform Content, Using Blockchain To Vet Transactions
Unilever’s Keith Weed On Collaborating To Improve Digital Platform Content, Using Blockchain To Vet Transactions
13 Feb 2018
IAB’s Randall Rothenberg: Seeing Brand Safety In A New Light, Dumping ‘Buy-Side, Sell-Side’ Lingo
IAB’s Randall Rothenberg: Seeing Brand Safety In A New Light, Dumping ‘Buy-Side, Sell-Side’ Lingo
9 Feb 2018
How Ads.txt Will Help Clean The System: AmNet’s Muldoon
How Ads.txt Will Help Clean The System: AmNet’s Muldoon
15 Nov 2017
Balance Impact With Respect: Sublime Skinz’s Menard
Balance Impact With Respect: Sublime Skinz’s Menard
4 Nov 2017
Trusted Brands And Advertising Guarantees A Good Recipe For Meredith: National Media President Jon Werther
Trusted Brands And Advertising Guarantees A Good Recipe For Meredith: National Media President Jon Werther
12 Oct 2017
Beyond A Clean Supply Chain: Advertisers Focusing On Effectiveness, Says comScore’s Aaron Fetters
Beyond A Clean Supply Chain: Advertisers Focusing On Effectiveness, Says comScore’s Aaron Fetters
8 Oct 2017
TAG’s Zaneis Wants Ad Fraudsters ‘Put Behind Bars’
TAG’s Zaneis Wants Ad Fraudsters ‘Put Behind Bars’
6 Oct 2017
Ad Viewability, Verification Drive Creative Reset For P&G: Chief Brand Officer Marc Pritchard
Ad Viewability, Verification Drive Creative Reset For P&G: Chief Brand Officer Marc Pritchard
5 Oct 2017
P&G’s Marc Pritchard: Objectives Were Met Despite $100 Million In Digital Ad Cuts
P&G’s Marc Pritchard: Objectives Were Met Despite $100 Million In Digital Ad Cuts
5 Oct 2017
Time Inc.’s Judith Hammerman On Transparent Metrics And Walled Gardens
Time Inc.’s Judith Hammerman On Transparent Metrics And Walled Gardens
29 Sep 2017
Inventory Concerns Cause Tension Between Context And Audience: Hearts & Science’s Ralston-Good
Inventory Concerns Cause Tension Between Context And Audience: Hearts & Science’s Ralston-Good
26 Sep 2017
IAB UK’s Elkington Claims Progress On Transparency
IAB UK’s Elkington Claims Progress On Transparency
20 Sep 2017
MediaLink’s Millard Lauds ‘Leadership Position’ Of Facebook On Brand Safety
MediaLink’s Millard Lauds ‘Leadership Position’ Of Facebook On Brand Safety
17 Sep 2017
Transparency Focus Has Moved To Fraud, GroupM’s Norman Says
Transparency Focus Has Moved To Fraud, GroupM’s Norman Says
11 Sep 2017
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