CTV

Irwin Gotlieb Predicts Troubling Tipping Point for TV Ad Pricing
9 Jul 2021
VCs Are Looking for Entrepreneurs With Big Ideas: Tubi’s Farhad Massoudi
8 Jul 2021
Immersive Ad Experiences Promise Optimized Results: Dentsu’s Sarah Stringer
7 Jul 2021
#BeetCast: Irwin Gotlieb Sees Crisis in Television Ad Pricing Ahead
6 Jul 2021
Consumer Experience Reigns Amid TV’s Transformation: Execs from Essence, NBCUniversal, PubMatic, LiveRamp
1 Jul 2021
Magnite’s $31 Million Purchase of SpringServe Adds CTV Ad-Serving Tech
30 Jun 2021
Taking A Stand: Finecast’s Jakob Nielsen Spends Responsibly On CTV
24 Jun 2021
Panel Data Provide More Complete Picture of Consumer Habits: Nielsen’s Kimberly Gilberti
22 Jun 2021
Ad-Supported TV Faces Major Threat Amid Shift in Viewing Habits: Essence’s Adam Gerber
21 Jun 2021
Bringing Addressable To Local TV: Premion’s Vilade
17 Jun 2021
Vevo Partners Up To Make IP The New Prime-Time: Christensen
15 Jun 2021
Local TV Is Alive With Value: MadHive’s Helfgott
15 Jun 2021
CTV & Open Internet Can Thrive In New World Of Identity: Trade Desk’s Foyle
10 Jun 2021
CTV Offers Faster Data Insights Than Linear TV: App Science’s Helen Lum
9 Jun 2021
Addressable TV Is Bridge Between Linear and Streaming: Vizio’s Adam Gaynor
8 Jun 2021
SSP’s Add Value to Premium TV Inventory: FreeWheel’s Mark McKee
7 Jun 2021
Audience Measurement Should Bolster Value of TV Content: NBCUniversal’s Kelly Abcarian
7 Jun 2021
How OMD UK Re-Architected To Follow Light TV Viewers
3 Jun 2021
Univision’s Riess Urges All Brands to Invest in Spanish Language Media
2 Jun 2021
CTV Data Provide More Insights for Ad Targeting: MBuy’s Michael Parent
2 Jun 2021