Data and Identity

IPG Mediabrands’ Holly Yonosko: Brands Must Abandon Vanity Metrics
14 Sep 2025
Circana’s Cara Pratt: ROI Clarity Trumps Speed and Precision as Company Integrates Two Major Acquisitions
9 Sep 2025
For Dentsu, the ‘Algorithm Era’ Demands a New Partnership Playbook
7 Sep 2025
T-Mobile’s Andrea Zapata: ‘Nobody’s Solved Measurement. But Our Mobility Data Gets Us Closer’
3 Sep 2025
Lou Paskalis: Data Budgets will Grow Faster Than Ad Spending as Recession Fears Loom
28 Aug 2025
T-Ads’ Anthony Di Muccio: Marketers Don’t Just Want Data—They Want Outcomes
27 Aug 2025
Leaders from PMG, Simulmedia, Mobian and Attain Debate Advertising’s Next Frontier: Meaningful Outcomes, Not Messy Metrics
26 Aug 2025
AI Is the ‘Superpower’ for the Next Generation of Marketers: Microsoft’s Rukmini Iyer and Choreograph’s Alex Steer
26 Aug 2025
WPP Media’s Lauren Lavin: Retail Media Networks Face Consolidation as ‘Grading Your Own Homework’ Era Ends
25 Aug 2025
Retail Media’s Growing Pains: Experts from Dentsu, Instacart and The Trade Desk Discuss Complexity and Collaboration
19 Aug 2025
Alliant’s Suvadip Choudhury: Third-Party Data Gets an ‘Icky’ Reputation. But TV Advertisers Are Missing the Point
17 Aug 2025
Beyond the First-Party Data Rush, the Real Work Is Making It Smart
17 Aug 2025
TransUnion’s Brian Silver: AI Will Need a ‘Validation Path’ to Real Consumers
13 Aug 2025
Epsilon Exec: AI-Powered Identity will Democratize Advertising
13 Aug 2025
IQVIA’s McLean Shaw: How Healthcare Marketers Can Navigate Tightening Privacy Regulations
6 Aug 2025
Dentsu’s Cara Lewis: ‘Data Sits on the Throne’ in the Content-Commerce Conversation
5 Aug 2025
From Compliance to Competitive Edge: Lyft, Kroger, Intuit LiveRamp on Trust in Marketing
5 Aug 2025
United, Microsoft, LiveRamp and Newton Research See AI as Key to Smarter Data Partnerships
4 Aug 2025
Why CVS Media Exchange Believes Collaboration, Not Competition, Will Define Retail Media’s Next Era
28 Jul 2025
AI Is Reshaping Media Strategy, but Talent Must Stay Center Stage: IPG Mediabrands’ Maureen Bosetti
28 Jul 2025