Data and Identity

Playlists & Series

605’s Dolan Sees Data-Driven TV Ad Buying Arriving In Upfronts
605’s Dolan Sees Data-Driven TV Ad Buying Arriving In Upfronts
19 Nov 2025
OpenAP Audience Buying Consortium Using Accenture For Back-End Posting: Turner’s Shimmel
OpenAP Audience Buying Consortium Using Accenture For Back-End Posting: Turner’s Shimmel
19 Nov 2025
GroupM’s Cowdell: More Non-Competing Brands Will Share Consumer Data
GroupM’s Cowdell: More Non-Competing Brands Will Share Consumer Data
19 Nov 2025
Finding Forums For Addressable Ads ‘Harder Than Ever’: Hearts & Science’s Brookbanks
Finding Forums For Addressable Ads ‘Harder Than Ever’: Hearts & Science’s Brookbanks
19 Nov 2025
Programmers Are Making TV Ads Audience-Based:  explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat
Programmers Are Making TV Ads Audience-Based: explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat
19 Nov 2025
New Data Sources Are Coming: TruOptik, Neustar, Alphonso & 605 Discuss
New Data Sources Are Coming: TruOptik, Neustar, Alphonso & 605 Discuss
19 Nov 2025
Alphonso’s Gall Targets Distracted TV Viewers On Second Screens
Alphonso’s Gall Targets Distracted TV Viewers On Second Screens
19 Nov 2025
Tapad’s O’Loughlin Targets Humans Using Diverse Data
Tapad’s O’Loughlin Targets Humans Using Diverse Data
19 Nov 2025
Scheppach’s Matter More Media Gains Co-Founder Murtos, Partnership With Tapad
Scheppach’s Matter More Media Gains Co-Founder Murtos, Partnership With Tapad
19 Nov 2025
Adobe, Simulmedia Execs Examine How Digital Data Can Inform Linear TV
Adobe, Simulmedia Execs Examine How Digital Data Can Inform Linear TV
19 Nov 2025
Assembly’s Lee: Short On Silos, Big On Data And Transparency
Assembly’s Lee: Short On Silos, Big On Data And Transparency
19 Nov 2025
Better Data Leads To Better Ads, Less Complex Media Ecosystem: Publicis’ Shlachter
Better Data Leads To Better Ads, Less Complex Media Ecosystem: Publicis’ Shlachter
19 Nov 2025
OMD’s Geraci Surveys The Upfront Landscape, OpenAP Consortium
OMD’s Geraci Surveys The Upfront Landscape, OpenAP Consortium
19 Nov 2025
Predicting Human Behavior ‘Scary And Exciting’ To Starcom’s Stopulos
Predicting Human Behavior ‘Scary And Exciting’ To Starcom’s Stopulos
19 Nov 2025
Starcom’s Richman Welcomes TV Networks’ Data Plays
Starcom’s Richman Welcomes TV Networks’ Data Plays
19 Nov 2025
NBCUniversal’s Bhatia: ‘Broad Swath’ Of Industry Categories Opt For Audience Guarantees
NBCUniversal’s Bhatia: ‘Broad Swath’ Of Industry Categories Opt For Audience Guarantees
19 Nov 2025
Speciale: Turner Sees Ad Reduction Ratings Lift, Expects More OpenAP Members
Speciale: Turner Sees Ad Reduction Ratings Lift, Expects More OpenAP Members
19 Nov 2025
Business Outcomes, Incremental Value Key To TV Audience Targeting: Assembly’s Lee
Business Outcomes, Incremental Value Key To TV Audience Targeting: Assembly’s Lee
19 Nov 2025
UM’s Stimmel Assesses Advanced Audience Targeting And ‘The Hulu’ Of Data
UM’s Stimmel Assesses Advanced Audience Targeting And ‘The Hulu’ Of Data
19 Nov 2025
Discovery’s Price: Big Cross-Category Response To Discovery Engage Targeting Solution
Discovery’s Price: Big Cross-Category Response To Discovery Engage Targeting Solution
19 Nov 2025