Data and Identity

Ad Attribution Figures In TV Upfronts: LiveRamp’s Hoctor
8 Mar 2020
Go Beyond Legacy Panels With First-Party Data: Samba TV’s Navin
6 Mar 2020
Embedding Data-Driven Ad Sales Takes Culture Change: Spectrum Reach’s Norris
6 Mar 2020
End Of Cookies Is Good News: LiveRamp’s Howe
5 Mar 2020
Spark Foundry’s Giacosa: TV Attribution Needs to Catch Up
4 Mar 2020
Data-Driven Means Data-Cleaning: Comscore’s Hinnant
3 Mar 2020
NBCU’s Luongo: ‘Powerful Content Creates the Best Environment for Advertising’
2 Mar 2020
Adcuratio’s Narasimhan On Connecting Ad Spots
28 Feb 2020
Attribution Is A House Of Cards: 605’s Levine
27 Feb 2020
Privacy Regulations Will Spur Data Sharing: VideoAmp’s Parkes
27 Feb 2020
Commmonality Is Key: Samba TV’s Ackerman
27 Feb 2020
Inside The Mouse’s Data House, With Disney’s McGraw
26 Feb 2020
Nielsen’s Addressable TV Beta Focusing On ‘Mechanics’
25 Feb 2020
Dentsu’s Maggie Zhang: ‘Measurement Is Not Just the Output’
25 Feb 2020
Addressable Scale Is Growing: LiveRamp’s Prasad
24 Feb 2020
Strength In Offline & TV: Experian’s Danaher
24 Feb 2020
Interoperability Is Key: VideoAmp’s Levine
23 Feb 2020
Blockchain Can Ease Connected TV Ad Tax: Manningham
23 Feb 2020
Tru Optik Draws A Line From TV To Smart Speakers: Swanston
19 Feb 2020
Defining ‘Deterministic’: DISH’s Bokhari Goes Granular
18 Feb 2020