Data and Identity

ZAPP360 Acquisition Brings Local Geo-Marketing To Altice a4 Platform
3 Oct 2018
Vertical Integration Gives Rogers Media ‘Massive Data Lake’: SVP Dark
3 Oct 2018
Volkswagen Finds TV Ads’ Value In Canadian Addressable Campaign
2 Oct 2018
After IPG Sale, Acxiom’s LiveRamp Is Now ‘Neutral’: CEO Howe
1 Oct 2018
Retargeting In Russia: OZON.ru Goes Its Own way
1 Oct 2018
Zenith’s Bonori On How Machine Learning Helps Drive Real-Time Marketing
27 Sep 2018
Matt Prohaska Traces The Arc Of Criteo’s Success Path
27 Sep 2018
GroupM’s Gleason On The Vision Of Xandr: ‘Now Comes The Heavy Lifting’
26 Sep 2018
Altice, Xandr Will Collaborate On Addressable Ads, Haddad explains
26 Sep 2018
AT&T’s Xandr Presents ‘Credible’ Competition For Digital Giants: IAB’s Rothenberg
26 Sep 2018
Adjust: A ‘Fluid Data System’ Built On App Ad Campaign Activity
25 Sep 2018
AppsFlyer’s Jeger On ‘Pain Points’ Of App Marketing: User Engagement, Retention
25 Sep 2018
Search Yields Consumer Intent, Lifetime Value: Reprise Digital’s Ellis
24 Sep 2018
Nielsen Catalina Explores MVPD Universe For Addressable TV
24 Sep 2018
Retailers Are Becoming Media Companies: Otto Group’s Ahlers
24 Sep 2018
LiveRamp’s Smith Balances Omni-Channel Opportunity With Privacy
24 Sep 2018
Furious Corp.’s Swartz: AT&T’s Relevance Will Elevate Talk ‘Beyond The How To The Why’
23 Sep 2018
Videology’s Future Under Amobee: VP Jon Block explains
21 Sep 2018
After “Summer Of Data,” MarTech M&A Is Far From Over: Kawaja
19 Sep 2018
AT&T, Turner ‘Visions’ Are Aligned, Says Speciale
19 Sep 2018