Data and Identity

Accountability Is Knowing Who Consumers Really Are: IRI’s Mehta
11 Jul 2018
Havas’ Ankeney: It’s All About Meaningful Data
9 Jul 2018
Matt Prohaska Tracks OpenAP Uptake, Impact Of GDPR In EU
8 Jul 2018
Nielsen’s O’Grady Sees ‘Collective Responsibility’ For Transparency
5 Jul 2018
Audience Panels Correct Big Data Errors: Nielsen’s Hohman
1 Jul 2018
Wunderman’s Schlickum Has Three Tips For Asian Marketing Transformation
1 Jul 2018
Brands Conflicted As Omni-Channel Beasts: IBM’s Bitterman
29 Jun 2018
New Blockchain Ad Consortium Debates An End To Ad ‘Inertia’
28 Jun 2018
Adobe’s Eadie On The Reunification Of Media & Creative Agencies
28 Jun 2018
Kimberly-Clark Wants To Clean Up Media with Blockchain
27 Jun 2018
Unilever’s Blockchain Goals: Clearer Ecosystem, Better Business Decisions
25 Jun 2018
IBM Watson’s Seifer On How Agencies Can Embrace Blockchain
23 Jun 2018
Mediaocean’s Sampath Explains The Role Of Blockchain In Media Transactions
22 Jun 2018
Video Needs More Consumer-Relevant Ad Formats: Nissan’s Witherspoon
21 Jun 2018
Transparency, Interoperability, Faster Reconciliation Focus Of Mediaocean/IBM Blockchain
21 Jun 2018
WPP’s Read On The Need For Change, Consumer Privacy And The Media Supply Chain
20 Jun 2018
IBM’s Approach To Blockchain: It’s About Outcomes, Not The Technology
20 Jun 2018
IBM, Mediaocean Scale Blockchain Offering For Unilever, Other Brands
19 Jun 2018
New To Accenture, Mendonca Outlines Firm’s Role In Programmatic, Data-Directed Marketing
18 Jun 2018
How Pork & Mangos Beckon Advertisers To Blockchain: IBM’s Rangaiah
17 Jun 2018