Data and Identity

[m]PLATFORM’s Hanlon Contemplates The Utility Of Data, Personalized Creative
24 May 2018
Acxiom CEO: “GDPR is Just the First Step in the Journey”
24 May 2018
OMD’s Rozen: You Have To Build Stories, Not Just Tell Them
23 May 2018
GDPR Will Force Publishers & Platforms To Abandon Europe: Forrester’s Khatibloo
23 May 2018
Omnicom’s Cortex Gives McDonald’s A Wizard’s Brain: DDB’s Weiss
21 May 2018
Samba.tv Lands Investment from Liberty, Plans Global Expansion
17 May 2018
Hulu Leverages Oath To Help Build Subscriber Audience
16 May 2018
NCC Media Hopes Its National Addressable TV Push Will Fuel The Spot Market
15 May 2018
Post-Taptica Deal, Tremor Video DSP Expands Data Partnerships
9 May 2018
Verizon’s Oath Is Steeped In Data, Mobile-First Content
9 May 2018
Chobani Finds The Holy Grail Of Creative Data: Tremor’s Thomas
8 May 2018
For John Hancock, Understanding Human Emotion Is Key To Engagement
3 May 2018
The New York Times Uses Readers’ Emotions To Target Ads
3 May 2018
IAB’s Rothenberg: ‘Direct Brands’ Need Data Trust With Consumers
2 May 2018
Meredith Creating Unified Identity Database
1 May 2018
one2one Media A ‘One-Stop-Shop’ For National Addressable TV Scale
1 May 2018
Addressable Adds Transparency To Television, Says one2one Media’s Power
30 Apr 2018
At Meredith Corporation, Data Is Powerless Without The ‘So What?’
30 Apr 2018
Zenith’s Warren Wants More Focused NewFront Data
30 Apr 2018
Meredith’s Digital Assets Are Viewed ‘With Intent’: Chief Digital Officer Minoff
26 Apr 2018