Data and Identity

Playlists & Series

Smart TV Data + First Party Data is Driving Advanced TV Transformation: 4C’s Gupta
3 Apr 2018
NBCUniversal’s Rosen On Self-Serve Ad Tie-Up With Adobe
29 Mar 2018
Fox Networks’ Noah Levine On The Virtues And Challenges Of TV Viewing Data
28 Mar 2018
‘Nutrition Label’ For Ad Data Will Spotlight Sources: CIMM’s Clarke
28 Mar 2018
NBCU’s Rosen: Advanced Targeting A ‘Perfect Complement’ To Power Of Television
27 Mar 2018
OpenAP Targeting Consortium Looking Beyond Traditional Measurement Data Sources, Fox’s Nicole Ruby
25 Mar 2018
Index Exchange CEO Casale On The Quest For An Open ID Graph
25 Mar 2018
Matter More Media’s Tracey Scheppach On Addressable TV Tech, Holding Company Silos
22 Mar 2018
FreeWheel’s Marcus On Using Voice Assistants To Understand Viewers
21 Mar 2018
How LiveRamp + Acxiom = A Unified TV ID Graph
20 Mar 2018
Identity Resolution The ‘Underpinning Of Future Success’: MediaLink’s Spiegel
20 Mar 2018
Look Beyond Media Tactics To Brand Strategy: Simmons CEO Feigenson
19 Mar 2018
Wavemaker’s Castree Explains Purchase Journey Planning, Endurance Of Mixed Trading Models
18 Mar 2018
Alphonso’s Chordia Brings TV Ad Analytics To Europe, UK First
16 Mar 2018
Integrated, Census-Level ACR Data Key To Determining Reach And Frequency
15 Mar 2018
NBCU: Powered By Marketers’ Datasets, Advanced Television Keeps Getting Better
15 Mar 2018
Laura Desmond: Agencies Undisputed Leaders Of Data ‘Alchemy’
14 Mar 2018
Wavemaker Credo: Understand Consumers And Their Purchase Journey, Then Choose Technology
14 Mar 2018
ESPN Introducing Linear Optimization In The Quest For True Addressable Television
13 Mar 2018
IRI’s Mehta Helps Alphonso Follow TV Viewers To The Store
12 Mar 2018