Data and Identity

Nielsen-Adobe Deal on Track for 2015 Digital Ratings
Nielsen-Adobe Deal on Track for 2015 Digital Ratings
15 Dec 2014
More Data Needed For Personalized Ads: SMG’s Lichtenberg
More Data Needed For Personalized Ads: SMG’s Lichtenberg
14 Dec 2014
Mondelēz’s Bough Aims To Be A Data Player
Mondelēz’s Bough Aims To Be A Data Player
12 Dec 2014
Branded Video Now Driven by Data, Audiences, Digitas’ Mark Book
Branded Video Now Driven by Data, Audiences, Digitas’ Mark Book
10 Dec 2014
Using Data to Inform Digital Messaging, Havas’ Danny Huynh
Using Data to Inform Digital Messaging, Havas’ Danny Huynh
3 Dec 2014
Target Builds TV Ad Impact via Digital Tools, Brent Rosso explains
Target Builds TV Ad Impact via Digital Tools, Brent Rosso explains
30 Nov 2014
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
23 Nov 2014
FreeWheel Aims To Empower And Protect Advertisers, Publishers
FreeWheel Aims To Empower And Protect Advertisers, Publishers
13 Nov 2014
Programmatic Video is Targeting Voters in Key State Races
Programmatic Video is Targeting Voters in Key State Races
2 Nov 2014
Weather Company Pairs Marketers With Moods
Weather Company Pairs Marketers With Moods
30 Oct 2014
Facebook Targeting A Boon for Marketers, Havas’ Social Lead
Facebook Targeting A Boon for Marketers, Havas’ Social Lead
27 Oct 2014
Ziff Davis Enjoying ‘Renaissance’: CEO Shah
Ziff Davis Enjoying ‘Renaissance’: CEO Shah
23 Oct 2014
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
IAB’s Shah: Too Many Viewability Platforms Will Hurt Industry
21 Oct 2014
Data Is Essential To Programmatic: MediaVest’s Korenfeld
Data Is Essential To Programmatic: MediaVest’s Korenfeld
15 Oct 2014
The DMP Is Evolving Through Identity: Adobe’s Bohra
The DMP Is Evolving Through Identity: Adobe’s Bohra
14 Oct 2014
Programmatic Buying to Grow  52%, Magna’s Rayapareddi explains
Programmatic Buying to Grow 52%, Magna’s Rayapareddi explains
8 Oct 2014
Agencies Benefit from Building Data Management Platform
Agencies Benefit from Building Data Management Platform
8 Oct 2014
Non-Marketers Hold Key To Programmatic: iProspect’s Adams
Non-Marketers Hold Key To Programmatic: iProspect’s Adams
8 Oct 2014
Data Can Unlock Creative Insights, Razorfish CEO Says
6 Oct 2014
Comcast Set to Deliver Addressable Ads to U.S. Households This Year
Comcast Set to Deliver Addressable Ads to U.S. Households This Year
6 Oct 2014