Data and Identity

First-Party Data is the New Currency for Personalized Experiences, Kinective Media by United Airline’s Petrella
1 Aug 2024
Data Collaboration Can Power Commerce Media: LiveRamp’s Stanichev
31 Jul 2024
In the Media Economy, You’re Only as Good as Your Data
30 Jul 2024
Retail Media Networks Seek Differentiation Amid Crowded Landscape
30 Jul 2024
Brands Can Offer Many Shoppable Moments to Travelers: Tripadvisor’s Christine Maguire
29 Jul 2024
Cookies Or Not, Advertisers Are Finding ID Solutions: TransUnion’s Kowalick
29 Jul 2024
Trade Desk Partnership Highlights Our Approach to Client Service: CMX’s Raphaela Walsh
29 Jul 2024
Transparency in Programmatic CTV Is Crucial for Advertisers: Spectrum Reach’s Michael Kuntz
29 Jul 2024
United’s Kinective Media Network Takes Flight with Personalized Traveler Experiences
25 Jul 2024
‘We’re In The Firmware’: Digital Turbine Unlocks the Potential of Mobile App Advertising
25 Jul 2024
Beyond Hyper-Personalization: Digitas’ Nadeau On Finding A Role For Cookies And IDs
24 Jul 2024
Google’s Cookie Plans Have Key Opt-Out Choice for Consumers: InfoSum CEO Lauren Wetzel
24 Jul 2024
Reaching Cookieless Audiences Brings 80% Boost: Intent IQ’s Beer-Gabel
24 Jul 2024
Retailers Embrace Data Collaboration to Fuel Retail Media Growth: LiveRamp‘s Kevin Dunn
22 Jul 2024
Beet At The Berkshires: Mastercard’s Abdelsadek Relishes Measurement Meetings
19 Jul 2024
Retail Media Can Help Drive Brand Loyalty: CMX’s Pamela Young
18 Jul 2024
Traveler Media Offers Omnichannel Reach for Brands: United’s Aaron Gallagher
17 Jul 2024
Disney Embraces Automation and Interoperability in Ad Sales
16 Jul 2024
Data Collaboration Unlocks Insights for Marketers: LiveRamp’s Daniella Harkins
15 Jul 2024
Data Sources Fuel Commerce Media’s Results for Marketers: Criteo’s Todd Parsons
15 Jul 2024