Programmatic

Video Ad Networks Must Become Unique To Survive
26 Nov 2013
Perform’s Wilson: Programmatic Brings New Advertisers
Perform’s Wilson: Programmatic Brings New Advertisers
26 Nov 2013
Guardian’s Gentry: Programmatic Can Be Best For Video
26 Nov 2013
Unruly’s Townend: Programmatic Ads Must Embrace Emotion
Unruly’s Townend: Programmatic Ads Must Embrace Emotion
21 Nov 2013
Perform Group’s Wilson: TV Metrics Work For Online Video Buyers
Perform Group’s Wilson: TV Metrics Work For Online Video Buyers
20 Nov 2013
IAB’s Chester: Programmatic Has Significant Market Share
IAB’s Chester: Programmatic Has Significant Market Share
20 Nov 2013
WPP’s GroupM Unit Says Half of Agency’s Video Ads in EMEA are “Targeted”
WPP’s GroupM Unit Says Half of Agency’s Video Ads in EMEA are “Targeted”
20 Nov 2013
Xaxis’ UK Chief: Advertisers Spend Channel-by-Channel, Not Multiscreen
Xaxis’ UK Chief: Advertisers Spend Channel-by-Channel, Not Multiscreen
20 Nov 2013
Video Campaigns Must be Bespoke for Brands and Consumers, SMG’s Kristen Kelley
19 Nov 2013
Guardian’s Gentry: MediaMath Turns Rivals’ Readers In To Our Eyeballs
Guardian’s Gentry: MediaMath Turns Rivals’ Readers In To Our Eyeballs
18 Nov 2013
TubeMogul’s Viewability Consortium Goes Global
TubeMogul’s Viewability Consortium Goes Global
18 Nov 2013
Videology’s Eisenstein: Programmatic Is Broad And Getting Bigger
Videology’s Eisenstein: Programmatic Is Broad And Getting Bigger
15 Nov 2013
SMG’s Baylon: TV Caution Means Two-Tier Ad Market
SMG’s Baylon: TV Caution Means Two-Tier Ad Market
15 Nov 2013
VivaKi’s Bertozzi: Clean Up The Big Ad Views Fraud
14 Nov 2013
TubeMogul: Local Exchanges Help Drive Programmatic in Europe
TubeMogul: Local Exchanges Help Drive Programmatic in Europe
13 Nov 2013
Tremor Video Rolls Out Cost Per View Pricing
Tremor Video Rolls Out Cost Per View Pricing
13 Nov 2013
London Calling: Today: The Guardian, GroupM, IAB, Nielsen, Rightster, Unruly, Xaxis, Videology at Programmatic Summit
London Calling: Today: The Guardian, GroupM, IAB, Nielsen, Rightster, Unruly, Xaxis, Videology at Programmatic Summit
13 Nov 2013
Rubicon Project has Programmatic Pacts with News Corp and Viacom, now Turner
Rubicon Project has Programmatic Pacts with News Corp and Viacom, now Turner
12 Nov 2013
French Market Leading Charge in Programmatic Buying, Innovation, SpotXchange’s Andrew Moore
French Market Leading Charge in Programmatic Buying, Innovation, SpotXchange’s Andrew Moore
12 Nov 2013
Adap.tv Sees Programmatic Help Broadcasters Increase Ad Rates
Adap.tv Sees Programmatic Help Broadcasters Increase Ad Rates
12 Nov 2013