Programmatic

News Corp’s Angelo: Simplifying Ad Chain With “News IQ”
News Corp’s Angelo: Simplifying Ad Chain With “News IQ”
6 Dec 2017
Videology’s Tony Yi: Search, Last-Click Attribution ‘Don’t Behoove Traditional Media Companies’
Videology’s Tony Yi: Search, Last-Click Attribution ‘Don’t Behoove Traditional Media Companies’
5 Dec 2017
Oracle Data Cloud’s Daniel Harrison On The Quest For Holistic Digital, TV Planning And Activation
Oracle Data Cloud’s Daniel Harrison On The Quest For Holistic Digital, TV Planning And Activation
5 Dec 2017
A+E’s 605 Partnership Boosts Audience Understanding: Dolan & Berning Explain
A+E’s 605 Partnership Boosts Audience Understanding: Dolan & Berning Explain
4 Dec 2017
Buying Audiences Across Connected-TV, OTT Can Alleviate Fragmentation: Publicis’ Jonathan Bokor
4 Dec 2017
NBCU An ‘Amazing’ Partner In The Advanced TV Space: Target Media Director Nick Jezarian
NBCU An ‘Amazing’ Partner In The Advanced TV Space: Target Media Director Nick Jezarian
4 Dec 2017
Spectrum Reach Testing Addressable Linear TV In New York, Los Angeles: SVP Rob Klippel
Spectrum Reach Testing Addressable Linear TV In New York, Los Angeles: SVP Rob Klippel
3 Dec 2017
‘We Are One And The Same’: Google’s Jennifer Koester On Traditional TV Going Digital
‘We Are One And The Same’: Google’s Jennifer Koester On Traditional TV Going Digital
30 Nov 2017
Car Ads Run Like ‘Wildfire’ On Addressable Sling: DISH’s Lowy
Car Ads Run Like ‘Wildfire’ On Addressable Sling: DISH’s Lowy
27 Nov 2017
Jakob Nielsen Wants GroupM’s Finecast To Become TV Industry ‘Ecosystem’
Jakob Nielsen Wants GroupM’s Finecast To Become TV Industry ‘Ecosystem’
26 Nov 2017
Beyond The Tipping Point, OTT Ads Are Exploding: dataxu’s Tellefsen
Beyond The Tipping Point, OTT Ads Are Exploding: dataxu’s Tellefsen
20 Nov 2017
AppNexus Partnerships Tool Up For Programmatic TV
AppNexus Partnerships Tool Up For Programmatic TV
20 Nov 2017
Popularity Of VOD, Live Streaming Spark ‘Surge’ In Premium Video Ad Inventory: SpotX’s Sean Buckley
Popularity Of VOD, Live Streaming Spark ‘Surge’ In Premium Video Ad Inventory: SpotX’s Sean Buckley
20 Nov 2017
‘An Explosion’ Of Ad Inventory In Connected, OTT-TV: The Trade Desk’s Brian Stempeck
‘An Explosion’ Of Ad Inventory In Connected, OTT-TV: The Trade Desk’s Brian Stempeck
14 Nov 2017
The Four Phases Of Sling TV’s Addressable Odyssey
The Four Phases Of Sling TV’s Addressable Odyssey
14 Nov 2017
Balance Impact With Respect: Sublime Skinz’s Menard
Balance Impact With Respect: Sublime Skinz’s Menard
4 Nov 2017
Charting The Future of TV Advertising With Vertere Group’s Tim Hanlon
Charting The Future of TV Advertising With Vertere Group’s Tim Hanlon
31 Oct 2017
OpenAP Audience Buying Consortium ‘A Tipping Point’: comScore’s Cathy Hetzel
OpenAP Audience Buying Consortium ‘A Tipping Point’: comScore’s Cathy Hetzel
29 Oct 2017
Turner’s Howard Shimmel On Audience Buying And The OpenAP Road Map
Turner’s Howard Shimmel On Audience Buying And The OpenAP Road Map
26 Oct 2017
DoubleClick Video Stack Soars On Google’s Cloud: Sterling
DoubleClick Video Stack Soars On Google’s Cloud: Sterling
25 Oct 2017