Programmatic

Consultant Prohaska: Addressable TV No Longer Just Theory
Consultant Prohaska: Addressable TV No Longer Just Theory
30 Nov 2016
DataXu’s Tellefsen Draws ‘Graph Of Graphs’ For TV Targeting Data
DataXu’s Tellefsen Draws ‘Graph Of Graphs’ For TV Targeting Data
28 Nov 2016
Gaskamp On Videology’s Transition To A SaaS Business
Gaskamp On Videology’s Transition To A SaaS Business
28 Nov 2016
Integral Ad Science To Attack Zombie TVs After Dark, GM Lenane Says
Integral Ad Science To Attack Zombie TVs After Dark, GM Lenane Says
27 Nov 2016
AdMedia Veteran Scheppach: Addressable Is Premium Television Inventory
AdMedia Veteran Scheppach: Addressable Is Premium Television Inventory
27 Nov 2016
Customer Data Unlocks Campaign Success, Simulmedia’s Storan Says
Customer Data Unlocks Campaign Success, Simulmedia’s Storan Says
27 Nov 2016
NBCUniversal Seeing ‘A Lot Of Uptake’ For Audience Targeting Platform
NBCUniversal Seeing ‘A Lot Of Uptake’ For Audience Targeting Platform
23 Nov 2016
Disney ABC Addressable Targets Include BtoB, Lower-Funnel Use Cases
Disney ABC Addressable Targets Include BtoB, Lower-Funnel Use Cases
22 Nov 2016
INVIDI Acquired By AT&T/DISH/WPP – Next Stop, Outer Space
INVIDI Acquired By AT&T/DISH/WPP – Next Stop, Outer Space
21 Nov 2016
FreeWheel’s Council Aims To Unify Cross-Screen Lexicon, Rothwell Says
FreeWheel’s Council Aims To Unify Cross-Screen Lexicon, Rothwell Says
21 Nov 2016
Scale Vs Targetability Is A Juggling Act: MasterCard’s Jankowski
Scale Vs Targetability Is A Juggling Act: MasterCard’s Jankowski
20 Nov 2016
Publishers Suffering ‘Data Leakage’: DashBid CEO Herman
Publishers Suffering ‘Data Leakage’: DashBid CEO Herman
19 Nov 2016
Adobe’s Ad-Tech Consolidation Good News Industry, Publicis’ Bruinsma
Adobe’s Ad-Tech Consolidation Good News Industry, Publicis’ Bruinsma
17 Nov 2016
Adobe’s TubeMogul Acquisition Heralds Ad-Tech Consolidation
Adobe’s TubeMogul Acquisition Heralds Ad-Tech Consolidation
11 Nov 2016
Following Geo Fencing Launch, DSP Simpli.fi Eyes Localized Native Ads
Following Geo Fencing Launch, DSP Simpli.fi Eyes Localized Native Ads
8 Nov 2016
Videa Aims For Efficiency And Scale In Local Television Advertising Inventory
Videa Aims For Efficiency And Scale In Local Television Advertising Inventory
4 Nov 2016
Addressable Is Drawing Foreign Brands To US TV: Cadreon’s DeHaen
Addressable Is Drawing Foreign Brands To US TV: Cadreon’s DeHaen
3 Nov 2016
Programmers Must Protect Pricing In Addressable Surge: SpotX’s Cooke
Programmers Must Protect Pricing In Addressable Surge: SpotX’s Cooke
31 Oct 2016
MediaLink’s Spiegel: Clean Up Overlapping Digital Supply Chain Partners
MediaLink’s Spiegel: Clean Up Overlapping Digital Supply Chain Partners
31 Oct 2016
Viacom’s Zilberbrand On The Nuances Of ‘Programmatic’ Broadcast Television
Viacom’s Zilberbrand On The Nuances Of ‘Programmatic’ Broadcast Television
27 Oct 2016