Programmatic

Marketers Go It Alone For Ad Tech and  Eyeview is Launching a DSP
Marketers Go It Alone For Ad Tech and Eyeview is Launching a DSP
28 Oct 2015
YuMe Announces “Out-Stream” Offering as Part of “Full Stack” Solution
YuMe Announces “Out-Stream” Offering as Part of “Full Stack” Solution
27 Oct 2015
Addressable TV Is Here, Now And Small: IPG’s Bayer
Addressable TV Is Here, Now And Small: IPG’s Bayer
26 Oct 2015
Dish Opens Up Addressable TV To Real-Time Bids
Dish Opens Up Addressable TV To Real-Time Bids
26 Oct 2015
Mindshare’s Bitterman’s Search for “Automating Intelligence”
Mindshare’s Bitterman’s Search for “Automating Intelligence”
26 Oct 2015
To Fend Off Fraud Robots, Buy Ads Direct: NYT’s Zimbalist
To Fend Off Fraud Robots, Buy Ads Direct: NYT’s Zimbalist
22 Oct 2015
true[X] Doesn’t Serve Fox Alone, explains COO David Levy
22 Oct 2015
Audiences Are Fluid, Not Generic: Lotame CRO
Audiences Are Fluid, Not Generic: Lotame CRO
20 Oct 2015
Viewability Is A ‘Baseline’ For Buying Ads: Moat CEO
Viewability Is A ‘Baseline’ For Buying Ads: Moat CEO
18 Oct 2015
Advertisers Must Be Accountable For Performance: DoubleVerify CEO
Advertisers Must Be Accountable For Performance: DoubleVerify CEO
18 Oct 2015
Eyeview Offers Addressable TV Ads with Cablevision, DISH Inventory & Programmatic TV w/ Clypd and WideOrbit
Eyeview Offers Addressable TV Ads with Cablevision, DISH Inventory & Programmatic TV w/ Clypd and WideOrbit
18 Oct 2015
Programmatic TV And Video Are Two Different Worlds: SpotX’s Cooke
Programmatic TV And Video Are Two Different Worlds: SpotX’s Cooke
14 Oct 2015
eXelate Will Extend Nielsen Across Europe: MD Bennathan
eXelate Will Extend Nielsen Across Europe: MD Bennathan
14 Oct 2015
Mobile Video Ads Will Boast One-To-One Creativity: Rubicon’s Novak
Mobile Video Ads Will Boast One-To-One Creativity: Rubicon’s Novak
14 Oct 2015
Weather Channel’s Agus Ponders Programmatic’s Global Challenges
Weather Channel’s Agus Ponders Programmatic’s Global Challenges
13 Oct 2015
How Addressability Will Change TV Ads: 4C’s Neuhauser
How Addressability Will Change TV Ads: 4C’s Neuhauser
9 Oct 2015
Ad Tech Has Made Life Harder And More Expensive: Furious’ Swartz
Ad Tech Has Made Life Harder And More Expensive: Furious’ Swartz
9 Oct 2015
Clients Want Mix Of Programmatic Tools: Tremor Video’s Bill Day
Clients Want Mix Of Programmatic Tools: Tremor Video’s Bill Day
9 Oct 2015
Programmatic Is Changing The Media Landscape: TubeMogul’s Reid
Programmatic Is Changing The Media Landscape: TubeMogul’s Reid
8 Oct 2015
Greenberg’s GABBCON Aims To Demystify Programmatic TV
7 Oct 2015