Programmatic

Xaxis CEO Brian Gleason: Programmatic Outlook for 2016: Addressable TV Will be Big
Xaxis CEO Brian Gleason: Programmatic Outlook for 2016: Addressable TV Will be Big
18 Dec 2015
Dynamic Creative is the “Next Big Wave” in Media, Omnicom Digital Chief Jonathan Nelson
Dynamic Creative is the “Next Big Wave” in Media, Omnicom Digital Chief Jonathan Nelson
16 Dec 2015
Carat Rides Out “Pitchapalooza” With $1.8bn In New Business: Doug Ray
Carat Rides Out “Pitchapalooza” With $1.8bn In New Business: Doug Ray
15 Dec 2015
CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
CPG Brands Warming To Programmatic Ads: Xaxis’ Odhams
14 Dec 2015
RTL’s Nölke’s Keeps Ad-Tech Simple After SpotX, Clypd Investments
RTL’s Nölke’s Keeps Ad-Tech Simple After SpotX, Clypd Investments
14 Dec 2015
How to Allocate Inventory, Synch up Data, Videology’s Gaskamp explains
14 Dec 2015
UK’s Channel 4  Goes Big with Programmatic Offering
UK’s Channel 4 Goes Big with Programmatic Offering
13 Dec 2015
Videology’s Castree on Segmented Market Opportunities
Videology’s Castree on Segmented Market Opportunities
11 Dec 2015
Euro Publishers Team To Fight US Video Ad Threat: SpotX’s Merwin
11 Dec 2015
Addressable Prospect Looks Different Overseas: INVIDI’s Downey
Addressable Prospect Looks Different Overseas: INVIDI’s Downey
10 Dec 2015
YuMe’s McLernon on “Full-Stack” Programmatic Offering and “Out-Stream” Video Unit
YuMe’s McLernon on “Full-Stack” Programmatic Offering and “Out-Stream” Video Unit
10 Dec 2015
Clypd Will Take SpotX Alliance To Open Market In 2016: CEO Summers
8 Dec 2015
Internet Advertising will Overtake TV by 2018: ZenithOptimedia’s Barnard Predicts
Internet Advertising will Overtake TV by 2018: ZenithOptimedia’s Barnard Predicts
6 Dec 2015
MultiChannel Providers Zero in on Partnerships, Ad Opportunities
MultiChannel Providers Zero in on Partnerships, Ad Opportunities
1 Dec 2015
Programmatic Experts Keen for Integrating TV and Digital Data
Programmatic Experts Keen for Integrating TV and Digital Data
1 Dec 2015
Publishers Shifting To Improve Experience: Xaxis’ Schlickum
Publishers Shifting To Improve Experience: Xaxis’ Schlickum
30 Nov 2015
Why Out-Of-Context Ads Can Work Best: Xaxis’ Schlickum
Why Out-Of-Context Ads Can Work Best: Xaxis’ Schlickum
29 Nov 2015
Context And Audience Go Hand-In-Hand: Xaxis’ Beaumier
Context And Audience Go Hand-In-Hand: Xaxis’ Beaumier
27 Nov 2015
More Safeguards Needed For Dynamic Ad Creative: Bank of America’s Paskalis
More Safeguards Needed For Dynamic Ad Creative: Bank of America’s Paskalis
24 Nov 2015
Context Of Viewing Still Matters To Ads: Videology’s CEO
Context Of Viewing Still Matters To Ads: Videology’s CEO
24 Nov 2015