Programmatic

GroupM’s Cowdell: Agencies Must Align for Programmatic & Big Events
GroupM’s Cowdell: Agencies Must Align for Programmatic & Big Events
23 Mar 2014
Simulmedia’s Morgan: Data Will Unbundle Marketing
Simulmedia’s Morgan: Data Will Unbundle Marketing
19 Mar 2014
Kawaja: No Bubble In ‘Sciencification’ Of Advertising
Kawaja: No Bubble In ‘Sciencification’ Of Advertising
19 Mar 2014
Trading Desks Are Evolving, And Confusing: Videology’s Hagerty
Trading Desks Are Evolving, And Confusing: Videology’s Hagerty
19 Mar 2014
Ad Delivery Is Everything: Mediaocean’s Palmer
Ad Delivery Is Everything: Mediaocean’s Palmer
18 Mar 2014
TV Ad Targeter Simulmedia Aims to Connect Data to Business Outcomes
TV Ad Targeter Simulmedia Aims to Connect Data to Business Outcomes
18 Mar 2014
ZenithOptimedia Trying To Overcome Addressability Fragmentation
ZenithOptimedia Trying To Overcome Addressability Fragmentation
18 Mar 2014
Collective and Zenith Launch TV Analytics Tool
Collective and Zenith Launch TV Analytics Tool
18 Mar 2014
The Search For Standards For Addressable Ads
The Search For Standards For Addressable Ads
17 Mar 2014
Advertisers Misled On Premium Placement: Jun’s Reichgut
Advertisers Misled On Premium Placement: Jun’s Reichgut
17 Mar 2014
YuMe CEO: Video Advertisers Need Better Data
14 Mar 2014
Xaxis’ Gleason on the Appeal of GRP’s for Digital Buys
Xaxis’ Gleason on the Appeal of GRP’s for Digital Buys
13 Mar 2014
Dailymotion to Leverage First-Party Data in Programmatic Effort
Dailymotion to Leverage First-Party Data in Programmatic Effort
12 Mar 2014
SpotXchange’s Buckley: Programmatic Direct Gives Publishers Control
SpotXchange’s Buckley: Programmatic Direct Gives Publishers Control
12 Mar 2014
Programmatic TV Is Years Away: Simulmedia’s Morgan
Programmatic TV Is Years Away: Simulmedia’s Morgan
10 Mar 2014
The Hybridization Of TV & Digital Ad Buyers: Turn’s Smith
The Hybridization Of TV & Digital Ad Buyers: Turn’s Smith
7 Mar 2014
Hiring Challenges Abound with Automated Buying, Magna Global’s Argyilan
Hiring Challenges Abound with Automated Buying, Magna Global’s Argyilan
7 Mar 2014
TV Networks Transitioning To Programmatic: LiveRail CEO
TV Networks Transitioning To Programmatic: LiveRail CEO
7 Mar 2014
Comcast Closes Deal on FreeWheel Acquisition, report
Comcast Closes Deal on FreeWheel Acquisition, report
6 Mar 2014
Eyeview Sees Boost in Ad Effectiveness with Creative Optimization
Eyeview Sees Boost in Ad Effectiveness with Creative Optimization
6 Mar 2014