NBCUniversal Seeing ‘A Lot Of Uptake’ For Audience Targeting Platform

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NBCUniversal Seeing ‘A Lot Of Uptake’ For Audience Targeting Platform
NBCUniversal Seeing ‘A Lot Of Uptake’ For Audience Targeting Platform
19 Nov 2025
On Heels Of Mach, NBC News Readies Additional Vertical ‘Near News’ Ad Opportunities
On Heels Of Mach, NBC News Readies Additional Vertical ‘Near News’ Ad Opportunities
19 Nov 2025
Omnicom’s Steuer Hoping To Avoid ‘Hodge-Podge’ Of TV Audience-Buying Methods
Omnicom’s Steuer Hoping To Avoid ‘Hodge-Podge’ Of TV Audience-Buying Methods
19 Nov 2025
CES Sessions: 605’s CEO Dolan Builds On Cable Industry Roots In Addressable Linear TV
CES Sessions: 605’s CEO Dolan Builds On Cable Industry Roots In Addressable Linear TV
19 Nov 2025
CES Sessions: 605, NBCU, Turner And Omnicom Explore MVPD Data Sharing
CES Sessions: 605, NBCU, Turner And Omnicom Explore MVPD Data Sharing
19 Nov 2025
CES Sessions: Parsing Ad Load Limits With 605, NBCUniversal, Omnicom And Turner
CES Sessions: Parsing Ad Load Limits With 605, NBCUniversal, Omnicom And Turner
19 Nov 2025
More Uniform Standards Would Advance One-To-One Targeting: VM1’s Shlachter
More Uniform Standards Would Advance One-To-One Targeting: VM1’s Shlachter
19 Nov 2025
Moat’s Goodhart Appraises ‘Screen Real Estate’ For Video Measurement
Moat’s Goodhart Appraises ‘Screen Real Estate’ For Video Measurement
19 Nov 2025
NBCUniversal’s Bhatia: ‘Broad Swath’ Of Industry Categories Opt For Audience Guarantees
NBCUniversal’s Bhatia: ‘Broad Swath’ Of Industry Categories Opt For Audience Guarantees
19 Nov 2025
Y&R’s Sable Sees A ‘Golden Age’ Of Content, Questions Hyper Targeting
Y&R’s Sable Sees A ‘Golden Age’ Of Content, Questions Hyper Targeting
19 Nov 2025
NBCU’s Yaccarino Lauds Set-Top Box Insights for Advertising Results
NBCU’s Yaccarino Lauds Set-Top Box Insights for Advertising Results
19 Nov 2025
Screen Agnostic, Platform Specific Ads And Content Key To Engagement: NBCU’s Yaccarino
Screen Agnostic, Platform Specific Ads And Content Key To Engagement: NBCU’s Yaccarino
19 Nov 2025
OMD’s Ben Winkler: No ‘Us Versus Them,’ Advertisers Need Many Video Options
OMD’s Ben Winkler: No ‘Us Versus Them,’ Advertisers Need Many Video Options
19 Nov 2025
The Power NBCU’s “Symphony” w/ Apple News, Buzzfeed, Snapchat & Vox, Linda Yaccarino explains
The Power NBCU’s “Symphony” w/ Apple News, Buzzfeed, Snapchat & Vox, Linda Yaccarino explains
19 Nov 2025
MEC’s Tim Castree: Solving Cross-Screen Convergence Will Keep Agencies Relevant
MEC’s Tim Castree: Solving Cross-Screen Convergence Will Keep Agencies Relevant
19 Nov 2025
NBCUniversal’s Denise Colella: ‘Best Upfront Ever’ With Big Demand For Data Products
NBCUniversal’s Denise Colella: ‘Best Upfront Ever’ With Big Demand For Data Products
19 Nov 2025
Collaboration Can Overcome Fragmented Audiences: Comcast Cable President Marcien Jenckes
Collaboration Can Overcome Fragmented Audiences: Comcast Cable President Marcien Jenckes
19 Nov 2025
GroupM’s Rob Norman: BlockChain Technology Needed For Digital Transparency
GroupM’s Rob Norman: BlockChain Technology Needed For Digital Transparency
19 Nov 2025
Sky’s Addressable TV Platform Aims To Be ‘Easy And Transparent’, says Group Director Jamie West
Sky’s Addressable TV Platform Aims To Be ‘Easy And Transparent’, says Group Director Jamie West
19 Nov 2025
Audience Buying Now ‘A Regular Part Of The Planning Process’: NBCUniversal’s Denise Colella
Audience Buying Now ‘A Regular Part Of The Planning Process’: NBCUniversal’s Denise Colella
19 Nov 2025
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