Advertising

Dailymotion’s Hamilton Sees Dollars In Young TV Refuseniks
Dailymotion’s Hamilton Sees Dollars In Young TV Refuseniks
11 Aug 2013
ESPN Reseach Exec on Creative for Cross Platforms
ESPN Reseach Exec on Creative for Cross Platforms
11 Aug 2013
AOL’s ‘Candidly Nicole’ Serving A Million Views Per Episode
AOL’s ‘Candidly Nicole’ Serving A Million Views Per Episode
9 Aug 2013
Nielsen’s Randall Beard: Few Advertisers Marrying Online And TV Well
Nielsen’s Randall Beard: Few Advertisers Marrying Online And TV Well
8 Aug 2013
Nielsen’s Feigenson: Effectiveness Is The Next Battlefield for Digital Video
Nielsen’s Feigenson: Effectiveness Is The Next Battlefield for Digital Video
8 Aug 2013
Orabrush’s Jeffrey Harmon: YouTube is Way More Effective than TV for Small Businesses
Orabrush’s Jeffrey Harmon: YouTube is Way More Effective than TV for Small Businesses
8 Aug 2013
Adap.tv’s Founder and CEO Amir Ashkenazi on the Digital Video Revolution
Adap.tv’s Founder and CEO Amir Ashkenazi on the Digital Video Revolution
7 Aug 2013
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
5 Aug 2013
The New York Times  Hopes More Video Can Fast-Forward Falling Digital Ad Sales
The New York Times Hopes More Video Can Fast-Forward Falling Digital Ad Sales
2 Aug 2013
VivaKi’s Paul: Programmatic Proof Will Turn On More Premium Publishers
VivaKi’s Paul: Programmatic Proof Will Turn On More Premium Publishers
1 Aug 2013
Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
Ad Creatives Need To Adopt Programmatic Testing, Starcom’s Tracey Paull
30 Jul 2013
VivaKi’s Unkel: Patient Spenders Leading Programmatic Push
VivaKi’s Unkel: Patient Spenders Leading Programmatic Push
29 Jul 2013
Publicis, Omnicom Merger:  It’s about “Big Data” says Maurice Levy
Publicis, Omnicom Merger: It’s about “Big Data” says Maurice Levy
28 Jul 2013
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
28 Jul 2013
Video’s Chicken-And-Egg Problem: ‘Not Enough Programmatic Inventory’
25 Jul 2013
Tremor Video CMO: Performance Pricing on the Rise
Tremor Video CMO: Performance Pricing on the Rise
24 Jul 2013
AOL CEO Tim Armstrong: “Nothing is More Important” than Programmatic Ad Buying
AOL CEO Tim Armstrong: “Nothing is More Important” than Programmatic Ad Buying
24 Jul 2013
Creative Production Company Builds Interactive Videos for Amex, Google
Creative Production Company Builds Interactive Videos for Amex, Google
24 Jul 2013
Tremor’s Sanderson: Creative Teams Should Build Interactive Into Video During Media Planning
Tremor’s Sanderson: Creative Teams Should Build Interactive Into Video During Media Planning
22 Jul 2013
Beyond The Pre-Roll: Creatives Want To Make Truly Interactive Ads
22 Jul 2013