Advertising

Playlists & Series

Video Sites Need to Diversify Ad Formats, Types of Brand Videos, Consultant Joanna Breen
7 Mar 2013
Bravo Strikes Deal With Old Navy; Part of Network’s Digital Strategy
6 Mar 2013
Taboola To Expand to Branded Video Recommendations
6 Mar 2013
Opt-In Video Ads Deliver 90% Completion Rates, Jun Group’s Reichgut
6 Mar 2013
Private Marketplaces Tap Into Buyer-Seller Need for Control, SpotXchange’s Shehan
5 Mar 2013
Beets on the Move: Austin this Weekend, Cannes & London Next Month……
5 Mar 2013
WPP Readies Private Media Buying Exchanges for Industry Verticals
4 Mar 2013
MIT’S Jason Pontin: “Editors Hate to Hear This,” but Readers Have High Regard for Native Advertising
4 Mar 2013
Digitas’ Sarofian: Native Advertising Allows Brands to be “Commentators”
3 Mar 2013
comScore CEO Warns Video Biz: Don’t Embrace TV Model of Demographic Guarantees
1 Mar 2013
Videology’s Collider Unit Touts “Confirmed vs. Inferred” Mobile Advertising Targeting
28 Feb 2013
Beet Retreat: Sorting out Programmatic Versus RTB w/ Forrester, SpotXchange, Videology and Xaxis
28 Feb 2013
Publishers Racing to Produce More Video; Top Sites Generate $40 to $50 CPMs, TubeMogul’s Wilson
28 Feb 2013
Video Ascends the Media Biz as Tremor’s Randy Kilgore is Named Chairman of the IAB
27 Feb 2013
Washington Post Evaluates Branded Video, Expands Video Programming Slate
26 Feb 2013
AOL CEO Tim Armstrong: “We will be at the forefront of live advertising”
26 Feb 2013
Content Recommendation Engine Outbrain Sees Big Upside with Native Video
25 Feb 2013
IAB’s Rothenberg: Beet.TV Has Established a Global Video “News Network for our Industry”
22 Feb 2013
AOL’s 700 Million Video Streams Sold on Audience, Reach, Sponsorship,
21 Feb 2013
Jun Group: Opt-In Mobile Video Ad Consumption Quickly Growing
20 Feb 2013