Brand Safety

Playlists & Series

To Fend Off Fraud Robots, Buy Ads Direct: NYT’s Zimbalist
To Fend Off Fraud Robots, Buy Ads Direct: NYT’s Zimbalist
22 Oct 2015
Ad Blocking Is Symptom Of Customer Abuse
Ad Blocking Is Symptom Of Customer Abuse
22 Oct 2015
Clean Up Mobile To Beat Ad Blockers: GroupM’s Montgomery
Clean Up Mobile To Beat Ad Blockers: GroupM’s Montgomery
22 Oct 2015
Advertisers Must Be Accountable For Performance: DoubleVerify CEO
Advertisers Must Be Accountable For Performance: DoubleVerify CEO
18 Oct 2015
Biggest Ad Challenge Is ‘Invalid Traffic’: comScore’s Trigg
Biggest Ad Challenge Is ‘Invalid Traffic’: comScore’s Trigg
8 Oct 2015
Advertisers Fueling $1bn Content Piracy Scourge: GroupM’s Montgomery
Advertisers Fueling $1bn Content Piracy Scourge: GroupM’s Montgomery
16 Sep 2015
Facebook Video Is Great, But Has Two Challenges: OMD’s Winkler
Facebook Video Is Great, But Has Two Challenges: OMD’s Winkler
12 Aug 2015
Integral Ad Science Raises $67 Million Round to Fund Expansion, Combat Ad Fraud & Viewability
Integral Ad Science Raises $67 Million Round to Fund Expansion, Combat Ad Fraud & Viewability
31 Jul 2015
Ad Fraud: There is “Nowhere to Hide,” Rubicon Project’s Jay Sears
Ad Fraud: There is “Nowhere to Hide,” Rubicon Project’s Jay Sears
14 Jul 2015
Ad Fraud Is An Erupting Volcano: Bank of America’s Paskalis
Ad Fraud Is An Erupting Volcano: Bank of America’s Paskalis
5 Jul 2015
Video Ad Trust Is A Mess: Coull CEO Watkins
Video Ad Trust Is A Mess: Coull CEO Watkins
17 May 2015
How Bots “Dress Up And Play Golf” To Defraud Advertisers: DoubleVerify CEO
How Bots “Dress Up And Play Golf” To Defraud Advertisers: DoubleVerify CEO
7 May 2015
Measurement of Fraudulent Traffic Must be Stricter, comScore Says
Measurement of Fraudulent Traffic Must be Stricter, comScore Says
3 Apr 2015
OpenX Puts Ad Fraud Detection On Consumers’ Computers
OpenX Puts Ad Fraud Detection On Consumers’ Computers
23 Mar 2015
4As Fights Piracy, Fraudulent Traffic, Nancy Hill
4As Fights Piracy, Fraudulent Traffic, Nancy Hill
10 Mar 2015
Marketing Industry Chief: Ad Fraud Must be “Put to Its Death”
Marketing Industry Chief: Ad Fraud Must be “Put to Its Death”
26 Feb 2015
Not Enough Data About Video Content: Coull’s Watkins
Not Enough Data About Video Content: Coull’s Watkins
22 Feb 2015
Ad Fraud is Improving but Publishers are Wrongly Taking the Blame, Vivek Shah
11 Feb 2015
Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
Half Of Biggest Publishers Have Viewability Problem: comScore’s Fulgoni
2 Feb 2015
VideoElephant Gives Brands Video Content
1 Feb 2015
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