Contextual Advertising

Playlists & Series

Household IDs Can Mislead, Content IDs Address The Moment: IRIS.TV’s Garthwaite
13 Dec 2022
How Native Ad Tech Works On TV: TripleLift’s Winkler
8 Nov 2022
Weather Company Is Growing On All Fronts: Bachstein
26 Oct 2022
Integration With Amazon’s Ad Marketplace Supports CTV Growth: IRIS.TV’s Richie Hyden
1 Sep 2022
Coming To America: Seedtag’s €250M Funding Fuels Contextual Targeting Growth
18 Aug 2022
High-Quality Content Makes Advertising More Effective: UM Worldwide’s Joshua Lowcock
1 Aug 2022
Contextual Ads Must Be Part of Premium Viewer Experience: Mars’s Ron Amram
27 Jul 2022
Content, Context & Culture Provide Key Insights to Brands: OMD’s Caitriona Henry
20 Jul 2022
Back To The Future: 4As’ Kaplowitz On Context
15 Jul 2022
AI Technology, Subscriber Data Support Contextual Ads: New York Times’s Guy Griggs
11 Jul 2022
News Content Engages Audiences With Contextual Ads: Washington Post’s Joy Robins
8 Jul 2022
The Truth About Context & Safety: IAS’ Marlow
5 Jul 2022
Ads In News Can Benefit Diverse Publishers: Mindshare’s Richman
27 Jun 2022
Contextual Advertising, First-Party Data Shape CTV Strategies: Camelot’s Sam Bloom
23 Jun 2022
Contextual Ads Help to Prepare for Cookieless Web: Ford’s Marla Skiko
17 May 2022
Ad Creative & Media Context Work Together to Drive Results: Century 21’s Enrique Carlos
10 May 2022
First-Party Data, Media Context & Ad Creative Have Key Roles in Cookie-Less Future: Molson Coors’s Brad Feinberg
3 May 2022
Context Plus Cookies Equals Rich Consumer Understanding: Connatix’s Jenn Chen
27 Apr 2022
Viewer Attention Metrics & Contextual Ads Drive Results for Brands: Publicis’s Jason Tonelli
26 Apr 2022
Consumer Mindset Is Key to Effective Contextual Ads: MAGNA’s David Tucker
14 Apr 2022