Data and Identity

Playlists & Series

YuMe Household Targeting Tools Rolled out in UK
YuMe Household Targeting Tools Rolled out in UK
15 Nov 2013
SMG’s James: Big Data Fuels Real-Time Creativity
SMG’s James: Big Data Fuels Real-Time Creativity
15 Nov 2013
Dailymotion To Crack Mobile Programmatic In Next Few Weeks
Dailymotion To Crack Mobile Programmatic In Next Few Weeks
7 Nov 2013
Weather Company’s Hadley: “Location Is The New Cookie”
Weather Company’s Hadley: “Location Is The New Cookie”
6 Nov 2013
Dailymotion Set To Add Third-Party Data For Ad Sales
Dailymotion Set To Add Third-Party Data For Ad Sales
31 Oct 2013
Nielsen’s Ad-Measuring SDK ‘Listens For Watermarks In Content’
Nielsen’s Ad-Measuring SDK ‘Listens For Watermarks In Content’
31 Oct 2013
Eyeview Targets Mobile And Global For Personalized-Ad Growth
28 Oct 2013
Nielsen to Expand OCR Data Source Beyond Facebook, Links with Experian (updated)
Nielsen to Expand OCR Data Source Beyond Facebook, Links with Experian (updated)
16 Oct 2013
DDB’s Chief Creative Officer: Data Alone Doesn’t Create Brand Relevance
DDB’s Chief Creative Officer: Data Alone Doesn’t Create Brand Relevance
14 Oct 2013
Mobile Ad Network inMobi Rolls Out Personalized Mobile Ads
10 Oct 2013
Adobe’s Waddell: Data Is DNA For Ad Campaigns
8 Oct 2013
SMG’s Skiko: Advertisers Want More Videos For Multi-Cultural Viewers
SMG’s Skiko: Advertisers Want More Videos For Multi-Cultural Viewers
7 Oct 2013
Magna Global Links Client Data Segments with AOL’s Adap.tv Platform, Brunick
Magna Global Links Client Data Segments with AOL’s Adap.tv Platform, Brunick
2 Oct 2013
CPG Brands Marrying Real-Time Data with Creative, SMG’s Namruti
CPG Brands Marrying Real-Time Data with Creative, SMG’s Namruti
30 Sep 2013
Nielsen Soon To Add Richer Data To OCR Ad Measurement
Nielsen Soon To Add Richer Data To OCR Ad Measurement
26 Sep 2013
Adobe Puts “Satellite” In The Cloud For Broader Tag Management
Adobe Puts “Satellite” In The Cloud For Broader Tag Management
22 Sep 2013
PRISM Revelations Hurting Advertisers’ Efforts in Europe, GroupM’s Montgomery
PRISM Revelations Hurting Advertisers’ Efforts in Europe, GroupM’s Montgomery
19 Sep 2013
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
TV Ads Could Soon Be Sold Programmatically, Magna’s Todd Gordon
5 Aug 2013
Publicis, Omnicom Merger: It’s about “Big Data” says Maurice Levy
Publicis, Omnicom Merger: It’s about “Big Data” says Maurice Levy
28 Jul 2013
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
Rumors Of Cookies Death Are ‘Greatly Exaggerated’
28 Jul 2013
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