Data and Identity

Playlists & Series

Xaxis’ Becker: Agencies Need Better Cross-Media Systems
26 Feb 2013
Powering the “Second Screen” with Metadata: RAMP Goes Beyond ACR, CEO Tom Wilde
24 Feb 2013
The New York Times Launches Real-Time Ad Serving with Twitter Data
19 Feb 2013
Vivian Schiller: NBC News is Readying “Rich Journalism Destination”
18 Feb 2013
Agency Trading Desk Xaxis Buys Audiences Rather Than Media
14 Feb 2013
The “Second Phase of Online Video” is All About Metadata, RAMP’s Tom Wilde
12 Feb 2013
“Big Data” Key to Videology’s Move Into Television
10 Feb 2013
Video Metadata Growing More Sophisticated, RAMP’s CEO
7 Feb 2013
CES Dispatch: Advertisers Harnessing Digital Data for Smart TVs, More Screens
11 Jan 2013
Starcom MediaVest’s CEO Desmond: This is the Year of Mobility and Big Data
10 Jan 2013
Marketers Must Harness TV, Video Data in 2013, Mindshare’s Sorokin
10 Jan 2013
Starcom USA CEO: Brands Need Fine-Tuned Data Strategy in 2013
9 Jan 2013
Videology Targets Advertising with Behavioral Data on 80 Percent of Online World
23 Dec 2012
Leadership Summit at 30 Rock:        Big Data Comes to TV and Digital Video
Leadership Summit at 30 Rock: Big Data Comes to TV and Digital Video
17 Dec 2012
TV Adopting Digital Tools in Addressable Buys; Look for More TV Targeting in 2013
17 Dec 2012
Audience Development Company AlphaBird Focuses on Show Development
29 Nov 2012
Collider Media: Making Ad Inventory More Valuable With Third-Party Data
28 Nov 2012
Acxiom’s Addressable TV Advertising Helps Brands Reach Their Customers
25 Nov 2012
Weather Channel Readies Universal Profile for Consumption Across “Four Screens”
28 Oct 2012
Tech Publisher IDG Embraces RTB with Data Management Platform
26 Oct 2012