Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick

Playlists & Series

Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick
Local TV May Get National Brands Through Programmatic: WideOrbit’s Burdick
7 Dec 2014
TubeMogul’s PTV Brings Programmatic To TV
TubeMogul’s PTV Brings Programmatic To TV
5 Dec 2014
Programmatic TV Is A Hard Sell: SMG’s Scheppach
Programmatic TV Is A Hard Sell: SMG’s Scheppach
2 Dec 2014
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
Programmatic ‘Is Not A CPM Crunch’: Digitas’s Zaben
23 Nov 2014
What Is ‘Programmatic’? Feigenson’s Three Rules
What Is ‘Programmatic’? Feigenson’s Three Rules
13 Nov 2014
WideOrbit Goes Programmatic To Meet ‘Huge’ TV Demand
WideOrbit Goes Programmatic To Meet ‘Huge’ TV Demand
11 Nov 2014
John Battelle’s Programmatic Platform for Mid-Tail Publishers is Reaching Scale
John Battelle’s Programmatic Platform for Mid-Tail Publishers is Reaching Scale
9 Nov 2014
Publicis Builds Programmatic Tech Stack with RUN Acquisition
Publicis Builds Programmatic Tech Stack with RUN Acquisition
7 Nov 2014
AETNA Allocates Most Ad Spend to Digital; Big Piece is Programmatic Video
AETNA Allocates Most Ad Spend to Digital; Big Piece is Programmatic Video
19 Oct 2014
Collective is Using Digital to Drive TV Ad Planning for “TV2.0”
Collective is Using Digital to Drive TV Ad Planning for “TV2.0”
15 Oct 2014
Data Is Essential To Programmatic: MediaVest’s Korenfeld
Data Is Essential To Programmatic: MediaVest’s Korenfeld
15 Oct 2014
Non-Marketers Hold Key To Programmatic: iProspect’s Adams
Non-Marketers Hold Key To Programmatic: iProspect’s Adams
8 Oct 2014
Microsoft, as Publisher, Embraces Programmatic Solution with AppNexus
Microsoft, as Publisher, Embraces Programmatic Solution with AppNexus
7 Oct 2014
Joining The Dots Is About To Get Hot: Acxiom’s Howe
Joining The Dots Is About To Get Hot: Acxiom’s Howe
30 Sep 2014
Programmatic Could Fuel All Media Insights: SpotXchange’s Merwin
Programmatic Could Fuel All Media Insights: SpotXchange’s Merwin
30 Sep 2014
Nearly Half Of Digital Display Now Sold Programmatically: Magna Global
Nearly Half Of Digital Display Now Sold Programmatically: Magna Global
29 Sep 2014
‘Digital Media’ Are Behind Us: Starcom MediaVest’s Sheehy
‘Digital Media’ Are Behind Us: Starcom MediaVest’s Sheehy
28 Sep 2014
Converged Video Buying ‘Won’t Happen Overnight’: Mediaocean’s Johnston
Converged Video Buying ‘Won’t Happen Overnight’: Mediaocean’s Johnston
28 Sep 2014
Facebook Targets Publishers for Mobile Ad Delivery with LiveRail Acquisition
Facebook Targets Publishers for Mobile Ad Delivery with LiveRail Acquisition
26 Sep 2014
Ad Sales Automation Gaining Agency Favor: Rubicon’s Sears
Ad Sales Automation Gaining Agency Favor: Rubicon’s Sears
26 Sep 2014