Addressable TV

Playlists & Series

GroupM’s Norman: You Get Out What You Put In to Addressable TV
5 Dec 2019
The Marriage Of Digital & TV: Spectrum Reach’s Norris
4 Dec 2019
MAGNA’s Anson: OTT Is a Complement to Linear TV
3 Dec 2019
Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too
2 Dec 2019
Skylar Kim and Jen Taylor: ‘Trying and Learning’ Paramount to Tune-In Marketing Partnership
2 Dec 2019
At The Limits Of Attribution & Determinism: 605, WarnerMedia & Discovery Discuss
1 Dec 2019
TV Companies Uniting Against Duopoly: OpenAP’s Levy
28 Nov 2019
The Past, Present and Future of Deterministic Data and Addressable Advertising
26 Nov 2019
In-Video Brand Insertion Will Soon Be Viewer-Targeted: Mirriad’s Beringer
26 Nov 2019
TV Ad Attribution Can Go Beyond Outcomes: 605’s Levine
25 Nov 2019
Spectrum Reach’s Kline: Linear and Digital TV Now Pushing Back on the Duopoly
25 Nov 2019
Horizon Media’s Campanelli: ‘First-Party Data Is the Holy Grail’
21 Nov 2019
A+E Network’s Taylor: ‘Attribution Exists in a Way It Didn’t 5 Years Ago’
21 Nov 2019
Data Organization Key To Unleashing Advanced TV Ad Sales: Viacom’s Zilberbrand
21 Nov 2019
Horizon Media’s Rose: Don’t Underestimate Linear TV
19 Nov 2019
WarnerMedia Focused On Unlocking National Addressability: Aversano
19 Nov 2019
‘We Have the Best Data in the Business’: Spectrum Reach’s Kline
17 Nov 2019
VAB’s Cunningham: DTC Brands Reflect the Current State of Television
17 Nov 2019
I Want My DTV: Furious’ Swartz On ‘Deterministic’ Television
15 Nov 2019
Fireside Chat: The Future of Advanced TV Relies on Understanding Audiences
14 Nov 2019