Addressable TV

Playlists & Series

Vizio TVs Updated For OAR Ads: Inscape’s McAfee
7 Feb 2020
Noah Levine: 605 Introduces New Data Platform to the Industry
5 Feb 2020
Addressable Extends Ads’ National Reach: DISH’s Arrix
29 Jan 2020
New Dawn For TV Upfronts: Amobee’s Smolin
22 Jan 2020
A+E’s Roseann Montenes: With Client Expectations, There’s No ‘One-Size-Fits-All’
21 Jan 2020
OpenAP Wants More Publishers On Board, Davis Says
20 Jan 2020
With Upfronts Around The Corner, Neutrality Is King: LiveRamp’s Prasad
20 Jan 2020
Dentsu’s Maggie Zhang: ACR Creates a ‘More Relevant Experience’
16 Jan 2020
“Hurry Up!” Group M’s Matt Sweeney Urges Broadcasters to Migrate to CTV
16 Jan 2020
Television Transformation Will Be Driven by Consumer Experience, 605’s Levine
15 Jan 2020
ACR Enables ‘One Media Truth’: Nielsen’s Rao
14 Jan 2020
Zenith’s Hartofilis: The Urgency of Addressability Is Leading to New Strategies
13 Jan 2020
NBCUniversal’s Denise Colella: The Launch of One Platform Brings Addressability to Linear Ads
12 Jan 2020
Schleider: Nielsen and Amobee Partnership Will ‘Level the Playing Field’ of Visibility Across Devices
12 Jan 2020
Matter More Media’s Scheppach: 25% of Linear TV Will Be Addressable This Year
10 Jan 2020
Now Part of Xandr, clypd Enters Next Phase
9 Jan 2020
Seven Networks Beta-Test Nielsen’s Addressability: Abcarian
8 Jan 2020
Cadreon’s Mantel: Addressable TV Plans Can’t Happen in a Silo
4 Jan 2020
Cadent Rings In 2020 With 4INFO Acquisition
3 Jan 2020
Fox’s Callahan: Next Year’s Opportunity Is Addressability
29 Dec 2019