Addressable TV

DIRECTV’s Groner: TV Needs Sophisticated Tech to Fix Frequency Problems
9 Jun 2023
Culture, Creativity & Connection: Univision’s Speciale On Cannes & The Hispanic Graph
30 May 2023
Programmatic Deals Are Bigger Part of This Year’s Upfront: Horizon’s Samantha Rose
24 May 2023
Capabilities Join Content In TV’s Upfront Ad Season
22 May 2023
Audience Targeting & Business Confidence Will Drive This Year’s Upfront TV Ad Deals
19 May 2023
Kargo’s Harry Kargman Aims To Disrupt CTV Landscape With Innovative Ad Formats
16 May 2023
Convergence of Ad Transactions Is Moving Forward: Paramount’s Michele Stone
8 May 2023
InnovidXP To Provide ‘Always-On’ Measurement Of Disney Ad Outcomes
4 May 2023
The Future of Advertising: Data And Automation Take Center Stage For Operative’s Tatta
2 May 2023
Demystifying Digital Is Key Step Local TV Ad Sales: Allen Media’s Michael Spiesman
1 May 2023
CBS’ Subramanyam: Thinking About Scale and Addressability Together
6 Apr 2023
Fox’s Darren Sherriff on What Needs to Happen for National Addressable Ads on TV
29 Mar 2023
IRIS.TV’s Garthwaite Re-Imagines Transparency For Streaming TV
29 Mar 2023
Adtech Is Another Means to an End for Marketing Goals: Camelot’s Sam Bloom
29 Mar 2023
Paramount’s Travis Scoles: TV Needs to Embrace Complexity While Breaking Down Silos
23 Mar 2023
Addressable Advertising Offers Full-Funnel Reach on TV: WBD’s Steve Silvestri
23 Mar 2023
LiveRamp’s Howe Evangalizes On The Road To Addressable Media
20 Mar 2023
Converged Video Is Key to Reaching Consumers: GroupM’s Mike Fisher
15 Mar 2023
Linear TV, Streaming Video Work Together to Reach Consumers: CBS’s Radha Subramanyam
14 Mar 2023
Data Clean Rooms Enable Privacy-Compliant Audience Targeting: TelevisaUnivision’s Brian Lin
14 Mar 2023