Addressable TV

Playlists & Series

Clean Rooms Need Connection: LiveRamp’s Clinger
21 Feb 2023
CTV’s Advertising Power Is Emerging for Targeting: Paramount’s Julian Zilberbrand
14 Feb 2023
CTV Ad Targeting Can’t Happen Without ‘Mapping Tables’: EssenceMediacom’s Therran Oliphant
3 Feb 2023
Ecosystem Enhancements On Clinger’s Beet Retreat Agenda
1 Feb 2023
Measurement Standards Will Help to Future-Proof TV Advertising: WBD’s Andrea Zapata
1 Feb 2023
Viewer Data Determines Real Ad Effectiveness: Ampersand’s Heftman
31 Jan 2023
Audience Measurement Highlights TV’s Mid-Funnel Benefits: DIRECTV’s Jason Brum
31 Jan 2023
Next-Generation TV Viewership Metrics Are in Their Infancy: Comcast’s Carmela Fournier
30 Jan 2023
‘Sky’s The Limit’ For Clean Room Use Cases: Roku’s Ben Youssef
23 Jan 2023
Warner Bros. Discovery Plans To Use Alt. TV Currencies In 2023 Upfronts
19 Jan 2023
Addressable TV Ad Spending Is Poised to Grow in 2023: DISH Media’s Kemal Bokhari
18 Jan 2023
TV Advertising Leaders Chart Road to 2025 at Beet Retreat
9 Jan 2023
Audience Identifiers Help Overcome Media Fragmentation: Blockgraph’s Aleck Schleider
4 Jan 2023
Marketers Can Expand Incremental Reach Among Cord-Cutters: TiVo’s Pete Mann
27 Dec 2022
Scale And Personalization For Local TV Ad Targeting: Gamut’s Gaynor
27 Dec 2022
Next TV Upfront Will Bring More Measurement Choices: DatafuelX’s Howard Shimmel
20 Dec 2022
Personalized Ad Experiences & Programmatic Adoption: Magnite’s Buckley Looks Ahead To 2023
14 Dec 2022
Build A Bridge To Raise Up Addressable TV: Ampersand’s Pangis
14 Dec 2022
Don’t Overlook Easy: Cadent’s Yi Says Identity Starts At Home
9 Dec 2022
Addressable Television Harnesses Data for Efficient Audience Reach: Disney’s Jamie Power
7 Dec 2022