Addressable TV

3A’s of Television Advertising Are Attention, Addressability and Automation: Paramount’s Julian Zilberbrand
27 Feb 2023
The Multi-Currency World Is Really Here: Mediahub’s Piner
27 Feb 2023
Cross-Platform Measurement Is Key Priority as Local Ads Drive Outcomes: Madhive’s Kristin Wnuk
23 Feb 2023
Clean Rooms Need Connection: LiveRamp’s Clinger
21 Feb 2023
Audience Measurement Highlights TV’s Mid-Funnel Benefits: DIRECTV’s Jason Brum
31 Jan 2023
Clean Room Tech Powering TelevisaUnivision’s First ‘Hispanic Graph’ Agency Integration
25 Jan 2023
Addressable TV Ad Spending Is Poised to Grow in 2023: DISH Media’s Kemal Bokhari
18 Jan 2023
TV Advertising Leaders Chart Road to 2025 at Beet Retreat
9 Jan 2023
Moving Beyond 2022 Challenges Through Conversation: Index Exchange’s Goode
9 Jan 2023
Audience Identifiers Help Overcome Media Fragmentation: Blockgraph’s Aleck Schleider
4 Jan 2023
Convergence Without Collision: Simulmedia’s Morgan Bets Netflix Ad Sales Will Reach $2 Billion
3 Jan 2023
Marketers Can Expand Incremental Reach Among Cord-Cutters: TiVo’s Pete Mann
27 Dec 2022
Scale And Personalization For Local TV Ad Targeting: Gamut’s Gaynor
27 Dec 2022
ITV’s McLachlan Wants To Create A Collaborative Walled Garden For TV Broadcasters
19 Dec 2022
Personalized Ad Experiences & Programmatic Adoption: Magnite’s Buckley Looks Ahead To 2023
14 Dec 2022
Build A Bridge To Raise Up Addressable TV: Ampersand’s Pangis
14 Dec 2022
Data Clean Rooms Help to Avert Other Kinds of Walled Gardens: Paramount’s Travis Scoles
12 Dec 2022
Don’t Overlook Easy: Cadent’s Yi Says Identity Starts At Home
9 Dec 2022
Addressable Television Harnesses Data for Efficient Audience Reach: Disney’s Jamie Power
7 Dec 2022
Addressable TV Gets Light Viewers On The Rebound: DIRECTV Advertising’s Jason Brown
7 Dec 2022