Advertising

Lean In, Partner Up: Innovid’s Netter Wants Publishers to Follow Disney’s Lead
14 Jan 2025
Comcast Advertising Aims to Make TV Ad Buying as Simple as Social
10 Jan 2025
AI Creative, Self-Serve Buying Unlock CTV for Smaller Buyers: Simulmedia’s Morgan
8 Jan 2025
CES’s Retail Media Interest Foretells Great Things: CMX’s Paul Lentz
7 Jan 2025
AI’s Transformation of Omnichannel Personalization Has Only Just Begun: IAS’s Jim Egan
7 Jan 2025
CES’s Growing Retail Media Presence Points to Innovation: Spark Foundry’s April Carlisle
6 Jan 2025
Mobile Games Engage Broad Group of Consumers With Brands: Zynga’s Gabrielle Heyman
6 Jan 2025
Curating Ad Inventory Key to Open Web Success: Infolinks’ Bob Regular
6 Jan 2025
CTV Interaction With Viewers Is Poised for Growth: Moloco’s Jake Richardson
3 Jan 2025
CTV Ad Innovation Is Scoring Big With Live Sports Viewers: Innovid’s Cushion
3 Jan 2025
CES Will Help to Advance Role of AI for Brands: Digitas CEO Amy Lanzi
1 Jan 2025
AdAlliance CEO Calls for ‘Radical Collaboration’ in European TV
22 Dec 2024
Advertisers Want Interactive TV Ads Standardized: Brightline’s Bologna
22 Dec 2024
Toward ‘Ultra-Premium’: NBCU Research Spotlights Viewer & Buyer Attitudes to Modern TV
18 Dec 2024
Sneakers & Sports: PMX Lift’s Serina Spencer Heads Into 2025 With CES, Audiences In Mind
18 Dec 2024
Addressable TV Advertising Set for Takeoff as Buyers Seek Performance: Go Addressable’s New Chairman
18 Dec 2024
TV Needs Big Tech’s ‘Simplification Playbook’: Comcast’s Rooke
18 Dec 2024
Neutral OS for CTV Improves Viewer Experience, Advertising: TiVo’s Chris Kleinschmidt
17 Dec 2024
Mentors Can Play Key Role in Women’s Workplace Advancement: Effectv’s Pooja Midha
17 Dec 2024
Our Consumers Insights Are Valuable Amid CTV Growth: PCH Media’s Chris Moore
17 Dec 2024