Measurement

Intel Capital to Invest in Online Advertising Measurement and Analytics, also PC Gaming Tech
28 Feb 2009
Pontiflex Cost Per Lead Advertising Solution Thrives in Recession
25 Feb 2009
For Advertisers, Nielsen’s BuzzMetrics Turns Social Media into Data
12 Feb 2009
Industry Standards Set for Downloadable Media, Report
2 Feb 2009
The New York Times Finds Traction with News Video — 544,000 Unique Viewers in December, Nielsen
23 Jan 2009
Nielsen to Track Online Video Consumption with Audio Signature Files
11 Jan 2009
Vizu CEO: Pre-Roll Delivers Best Brand Lift Online
30 Dec 2008
eMarketer Predicts 45 Percent Increase in Online Video Advertising in 2009
16 Dec 2008
Vizu CEO: Accountability in Brand Advertising Will Bring the Real Ad Dollars Online
15 Dec 2008
Big Advertisers Cooling to Social Media, CNET’s Caroline McCarthy
12 Dec 2008
CNN.com Had Record Video Streams in October, Nielsen Online
11 Dec 2008
YouTube Has Essential Analytics Tool, Laura Lee
YouTube Has Essential Analytics Tool, Laura Lee
20 Nov 2008
Google Announces Adobe Flash Tracking Technology
Google Announces Adobe Flash Tracking Technology
17 Nov 2008
China Leads in Global Internet Attack Traffic, Akamai Reports
China Leads in Global Internet Attack Traffic, Akamai Reports
17 Nov 2008
Blip.tv has New Measurement Tool for Quicktime Downloads
Blip.tv has New Measurement Tool for Quicktime Downloads
28 Oct 2008
WashingtonPost.com Surpasses USAToday.com to Become Second Largest Newspaper Site
WashingtonPost.com Surpasses USAToday.com to Become Second Largest Newspaper Site
15 Oct 2008
Visible Measures To Provide Metrics for MTV Networks
Visible Measures To Provide Metrics for MTV Networks
29 Sep 2008
Nielsen’s New Out-of-Home TV Rating System Uses Cell Phones to Track Viewing
Nielsen’s New Out-of-Home TV Rating System Uses Cell Phones to Track Viewing
3 Sep 2008
Pre-Roll Online Video Ads Work, Break Media Study Shows
Pre-Roll Online Video Ads Work, Break Media Study Shows
18 Aug 2008
Barack Obama’s  Campaign Web Site Outpaces John McCain’s by 2-1 in Traffic and Time Spent, Nielsen Online…..Campaign Videos Drive Engagement
Barack Obama’s Campaign Web Site Outpaces John McCain’s by 2-1 in Traffic and Time Spent, Nielsen Online…..Campaign Videos Drive Engagement
16 Aug 2008