Programmatic

IAB Chief: Publishers Demand Industry Standards in Programmatic Buying
IAB Chief: Publishers Demand Industry Standards in Programmatic Buying
21 Jun 2013
VivaKi’s Kurt Unkel: Programmatic Is Here But Mobile Is In Testing
VivaKi’s Kurt Unkel: Programmatic Is Here But Mobile Is In Testing
21 Jun 2013
IPG Mediabrands Shifts Pay Structure to “Pay For Performance”
IPG Mediabrands Shifts Pay Structure to “Pay For Performance”
18 Jun 2013
Nielsen, Videology Panel Discusses Improving OCR
Nielsen, Videology Panel Discusses Improving OCR
7 Jun 2013
Nielsen’s Online Campaign Ratings Boosts Video Targeting
Nielsen’s Online Campaign Ratings Boosts Video Targeting
6 Jun 2013
Yahoo! Incorporates Programmatic into Video Ad Strategy
Yahoo! Incorporates Programmatic into Video Ad Strategy
5 Jun 2013
TubeMogul Raises $10 Million Round to Expand in Asia
TubeMogul Raises $10 Million Round to Expand in Asia
29 May 2013
New Programmatic TV Buying Platform Applies Digital Practices to TV
New Programmatic TV Buying Platform Applies Digital Practices to TV
22 May 2013
Xaxis’ Schlikum: Programmatic Automates Repetitive Processes
Xaxis’ Schlikum: Programmatic Automates Repetitive Processes
15 May 2013
‘Save Programmatic For The End Of The Funnel’
‘Save Programmatic For The End Of The Funnel’
10 May 2013
Xaxis’ Markarian: ‘Programmatic buying is the future of video advertising’
Xaxis’ Markarian: ‘Programmatic buying is the future of video advertising’
8 May 2013
Digital Labs’ Tuhami: It’s Not All About Programmatic Ads
Digital Labs’ Tuhami: It’s Not All About Programmatic Ads
8 May 2013
Programmatic Buying Takes Hold in UK Market
Programmatic Buying Takes Hold in UK Market
7 May 2013
BBC’s Bowman: Humans Beat Robots At Digital Brand Advertising
BBC’s Bowman: Humans Beat Robots At Digital Brand Advertising
7 May 2013
Digitas CEO: Why Real-Time Advertising Matters
Digitas CEO: Why Real-Time Advertising Matters
7 May 2013
“The DNA of AOL is to Put a Video on Every Story,” Ran Harnevo
“The DNA of AOL is to Put a Video on Every Story,” Ran Harnevo
6 May 2013
FreeWheel has TV Ad Integration with Mediaocean & AOL
FreeWheel has TV Ad Integration with Mediaocean & AOL
3 May 2013
Xaxis’ Markarian: TV Advertisers Must Think Beyond The 30-Second Spot’
Xaxis’ Markarian: TV Advertisers Must Think Beyond The 30-Second Spot’
2 May 2013
Tim Armstrong on AOL’s “Bigggest Story:” Integration with Mediaocean and FreeWheel
Tim Armstrong on AOL’s “Bigggest Story:” Integration with Mediaocean and FreeWheel
1 May 2013
Adap.tv Focuses on Audience Targeting, Nielsen Campaign Ratings Tools
Adap.tv Focuses on Audience Targeting, Nielsen Campaign Ratings Tools
1 May 2013