Addressable TV

Playlists & Series

Addressability Is Finally Here: Nielsen’s Somaya
20 Jun 2019
Comcast, Charter & Cox Want TV Industry To Unite For Addressable Ads
18 Jun 2019
NCC Media Creating National Addressable ‘Hub’ For TV Networks: Spectrum’s Kline
18 Jun 2019
FreeWheel’s Marcus: How Smart TV’s Complement Cable Box Viewing Data
13 Jun 2019
Nielsen Prepping Platform For Addressable TV, Ad Decisioning
4 Jun 2019
Shaped By DTC Brands, Ecosystem Embraces Television Ad Attribution: TVSquared’s Smeaton
3 Jun 2019
Identity Resolution Needed To Enable Data-Driven TV: FreeWheel’s Manningham
30 May 2019
Telaria’s Zagorski On The Potential For App-Based OTT Providers
30 May 2019
NBCU’s Colella Explains The Partnership With Sky, Status Of OpenAP
29 May 2019
Cadent’s Troiano Sees Big Growth In Addressable Television
23 May 2019
More National Brands Executing TV Locally: Premion’s Wilson
22 May 2019
Comcast Advertising’s Greenwald On The Power Of TV And Local Targeting
21 May 2019
OTT, Connected TV ‘A Huge Rollout’ For Simpli.fi: CEO Prioleau
20 May 2019
WarnerMedia Teams with Xandr to Guarantee Advertising Outcomes, Donna Speciale
15 May 2019
TEGNA’s Daigle Explains Data And Analytics Partnership With Alphonso
14 May 2019
Philo’s McCollum Looks Forward To Dynamic, Friendly TV Ads
7 May 2019
With OTT At ‘Critical Mass,’ Ad Experiences Take Precedence: Omnicom’s Candela
3 May 2019
OTT Mobilizes Buyer Behavior: Havas’ Mann
30 Apr 2019
It’s Back to San Juan: Beet Retreat 2019
25 Apr 2019
Finding OTT’s Ad Value Amid The SVOD Boom: UM Worldwide’s Stimmel
24 Apr 2019