Addressable TV

Rentrak’s Livek Relishes Advanced TV Targeting With comScore
Rentrak’s Livek Relishes Advanced TV Targeting With comScore
26 Jan 2016
Dynamic Ad Inventory Will Be Infinite: Cablevision’s Dolan
Dynamic Ad Inventory Will Be Infinite: Cablevision’s Dolan
26 Jan 2016
Sky’s Hopes To Retain Its Place In Ad Lifecycle With Smart Analytics
Sky’s Hopes To Retain Its Place In Ad Lifecycle With Smart Analytics
24 Jan 2016
Banks Follow Autos To Addressable TV: Modi’s Thissen
Banks Follow Autos To Addressable TV: Modi’s Thissen
24 Jan 2016
Invidi’s Addressable Horizons Expanding Fast: CEO Downey
Invidi’s Addressable Horizons Expanding Fast: CEO Downey
24 Jan 2016
Programmatic TV Needs Scale, Coming In 2017: Videa’s Adamczyk
Programmatic TV Needs Scale, Coming In 2017: Videa’s Adamczyk
24 Jan 2016
TV Will Start Looking Like Internet: FreeWheel’s Rothwell
TV Will Start Looking Like Internet: FreeWheel’s Rothwell
22 Jan 2016
Alphonso’s Chordia On ‘Insane’ Targeting Possibilities
Alphonso’s Chordia On ‘Insane’ Targeting Possibilities
21 Jan 2016
Marketers Need to Build Brand Affinity for Years, Videology’s Ferber says
Marketers Need to Build Brand Affinity for Years, Videology’s Ferber says
21 Jan 2016
Sky’s AdVance Connects Ad Ops Across Screens: West
Sky’s AdVance Connects Ad Ops Across Screens: West
19 Jan 2016
Future Of Marketing Is Real-Time Addressability: SMG’s Glucklich
Future Of Marketing Is Real-Time Addressability: SMG’s Glucklich
19 Jan 2016
AT&T Delivering TV Ads to Households at Scale, “Without Waste,” Van Houten
AT&T Delivering TV Ads to Households at Scale, “Without Waste,” Van Houten
19 Jan 2016
Programmatic TV Reaches “Operational” Turning Point, TubeMogul’s Todd Gordon explains
Programmatic TV Reaches “Operational” Turning Point, TubeMogul’s Todd Gordon explains
18 Jan 2016
Rocket Fuel’s New CEO Targets DISH Moments
Rocket Fuel’s New CEO Targets DISH Moments
10 Jan 2016
Targeted Media Could Optimize Marketers Into “Invisibility,”  Warns GroupM’s Rob Norman
Targeted Media Could Optimize Marketers Into “Invisibility,” Warns GroupM’s Rob Norman
4 Jan 2016
FreeWheel Targets Dynamic Ad Insertion for Linear TV
3 Jan 2016
Programmatic Auctions Don’t Cheapen TV Ads: DISH’s Sears
Programmatic Auctions Don’t Cheapen TV Ads: DISH’s Sears
28 Dec 2015
TubeMogul To Take Cross-Screen Planning Self-Service: Rondon
TubeMogul To Take Cross-Screen Planning Self-Service: Rondon
21 Dec 2015
Broadcasters Are in “Strong Position” for Television in Transition
Broadcasters Are in “Strong Position” for Television in Transition
21 Dec 2015
The Importance Of Video Ad Measurement, By A+E’s Boykoff
The Importance Of Video Ad Measurement, By A+E’s Boykoff
20 Dec 2015