Cross-Platform Strategy

Playlists & Series

Mindshare CEO Emery:  We are Focused on Real-Time “Adaptive Marketing”
Mindshare CEO Emery: We are Focused on Real-Time “Adaptive Marketing”
30 Jun 2013
MMA’s Greg Stuart: Brands Need to Embrace Mobile Advertising
MMA’s Greg Stuart: Brands Need to Embrace Mobile Advertising
28 Jun 2013
Accuen’s CEO Jacobs: Digital Is Growing, Not Stealing, TV Ad Spend
27 Jun 2013
Nielsen Cross-Platform Campaign Ratings Go Public UK
Nielsen Cross-Platform Campaign Ratings Go Public UK
26 Jun 2013
TubeMogul Touts “GRP’s'” in Digital Video Buying with “BrandPoint” Intro
TubeMogul Touts “GRP’s'” in Digital Video Buying with “BrandPoint” Intro
25 Jun 2013
Mindshare Digital Chief:  Microsoft’s Xbox One will be “Game Changer”
Mindshare Digital Chief: Microsoft’s Xbox One will be “Game Changer”
24 Jun 2013
Brands Move Money to Online Video from TV and Display, Cite Better Engagement
Brands Move Money to Online Video from TV and Display, Cite Better Engagement
11 Jun 2013
SMG SVP: ‘Networks Have Wrong Idea about VOD’
SMG SVP: ‘Networks Have Wrong Idea about VOD’
10 Jun 2013
Innovid’s CTO on ‘TV Everywhere’ and Engagement
Innovid’s CTO on ‘TV Everywhere’ and Engagement
7 Jun 2013
Nielsen’s Online Campaign Ratings Boosts Video Targeting
Nielsen’s Online Campaign Ratings Boosts Video Targeting
6 Jun 2013
YuMe To Roll Out Tools for Audience Targeting Across Screens
YuMe To Roll Out Tools for Audience Targeting Across Screens
22 May 2013
Careerbuilder.com Uses Video to Unite Job Seekers and Companies
Careerbuilder.com Uses Video to Unite Job Seekers and Companies
21 May 2013
Innovid Powers Interactive Ads for Crackle Across Multiple Devices
Innovid Powers Interactive Ads for Crackle Across Multiple Devices
12 May 2013
Videology’s Jamboretz: Asian TV Migrating Straight To Mobile
Videology’s Jamboretz: Asian TV Migrating Straight To Mobile
10 May 2013
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
Nielsen’s Bradford: Old Media Metrics Are Bridge To New World
10 May 2013
Razorfish’s Lord: Consumer-TV Interaction on the Rise
Razorfish’s Lord: Consumer-TV Interaction on the Rise
9 May 2013
Maxus’ Cartwright: Nine In 10 Online Video Ads Are TV Spots
Maxus’ Cartwright: Nine In 10 Online Video Ads Are TV Spots
8 May 2013
MediaCom’s Hodge: TV And Video Ads Are Not Created Equally
MediaCom’s Hodge: TV And Video Ads Are Not Created Equally
8 May 2013
Sprint Eyes Social, Attribution, Mobile Tools at NewFront
Sprint Eyes Social, Attribution, Mobile Tools at NewFront
7 May 2013
Videology Platform Targets Audiences across Screens
Videology Platform Targets Audiences across Screens
7 May 2013