Data and Identity

Alphonso’s Gall Targets Distracted TV Viewers On Second Screens
Alphonso’s Gall Targets Distracted TV Viewers On Second Screens
16 Apr 2017
Scheppach’s Matter More Media Gains Co-Founder Murtos, Partnership With Tapad
Scheppach’s Matter More Media Gains Co-Founder Murtos, Partnership With Tapad
14 Apr 2017
GroupM’s Cowdell: More Non-Competing Brands Will Share Consumer Data
GroupM’s Cowdell: More Non-Competing Brands Will Share Consumer Data
10 Apr 2017
Liberty Global’s Paul Favors Outcomes-Led Approach To Data Science
Liberty Global’s Paul Favors Outcomes-Led Approach To Data Science
4 Apr 2017
Before You Find Audiences, Know What Triggers Them: MEC’s Fremont
Before You Find Audiences, Know What Triggers Them: MEC’s Fremont
3 Apr 2017
Hearts & Science’s Claudio: Global Data Challenges Vary Market By Market
Hearts & Science’s Claudio: Global Data Challenges Vary Market By Market
2 Apr 2017
Innovid’s Chalozin: Solving Complicated Problems While Serving One Third Of Web Video
Innovid’s Chalozin: Solving Complicated Problems While Serving One Third Of Web Video
1 Apr 2017
Spotify Rolls Out New Metrics To Better Define And Target Users
Spotify Rolls Out New Metrics To Better Define And Target Users
29 Mar 2017
Neustar’s “172 Segments” Give Audiences To Advertisers
Neustar’s “172 Segments” Give Audiences To Advertisers
29 Mar 2017
Cadreon’s Schmidt On The Value Of Unique Datasets, Sharing Among Clients
Cadreon’s Schmidt On The Value Of Unique Datasets, Sharing Among Clients
29 Mar 2017
What Makes Great Marketing, By MediaMath’s O’Connell
What Makes Great Marketing, By MediaMath’s O’Connell
28 Mar 2017
Travel Joins Autos, Financial Services As Big Audience Targeting Categories: Experian’s Danaher
Travel Joins Autos, Financial Services As Big Audience Targeting Categories: Experian’s Danaher
26 Mar 2017
Solving Foundational Capabilities Paves The Way For Best Use Of Data: Disney ABC’s Dean
Solving Foundational Capabilities Paves The Way For Best Use Of Data: Disney ABC’s Dean
26 Mar 2017
605’s Dolan: Lots Of Moving Pieces To Audience Targeting And Measurement
605’s Dolan: Lots Of Moving Pieces To Audience Targeting And Measurement
23 Mar 2017
NBCU’s Optimization Offerings No Longer Limited To Upfront Or Scatter Buys, Says Colella
NBCU’s Optimization Offerings No Longer Limited To Upfront Or Scatter Buys, Says Colella
23 Mar 2017
Videology Sees Linear TV Ads Grow Programmatically
Videology Sees Linear TV Ads Grow Programmatically
22 Mar 2017
Dynamic Ads Give Creative Biggest Upside, Prohaska Says
Dynamic Ads Give Creative Biggest Upside, Prohaska Says
22 Mar 2017
‘Creative DMPs’ Will Help Threatened Agencies Adapt To Dynamic Creative: Xaxis’ Moore
‘Creative DMPs’ Will Help Threatened Agencies Adapt To Dynamic Creative: Xaxis’ Moore
21 Mar 2017
How ‘Desperate’ Marketers Struggle In OTT TV: Tru Optik’s Swanston
How ‘Desperate’ Marketers Struggle In OTT TV: Tru Optik’s Swanston
21 Mar 2017
Liberty Global’s Paul: Focus On ‘Attention Economics,’ Not Just Consumption
Liberty Global’s Paul: Focus On ‘Attention Economics,’ Not Just Consumption
19 Mar 2017