Advancing Toward a Common TV Measurement Currency A Beet.TV Leadership Series Presented by Comscore

Playlists & Series

Three Trends Rebooting TV Measurement: Comscore’s Algranati

11 Jan 2021

Local TV Shines As Viewers Seek Pandemic News: Carat’s Martha Matthews

3 Dec 2020

TV Needs an Impression-Based Currency for Pay-Per-Performance: Sinclair’s Rob Weisbord

1 Dec 2020

OTT Shows Key Strength in Impression-Based Targeting: Pinnacle’s Kate Diehl

12 Nov 2020

TV Must Embrace Digital-Style Buying: Ampersand’s Pangis

30 Oct 2020

Local TV Buys Gain From Digital Insights: Hudson MX’s Jay Stevens

26 Oct 2020

TV Ads Move Toward Cross-Platform Delivery: ViacomCBS’s Travis Scoles

26 Oct 2020

‘We’re Breaking Silos for Audience-Based Buying’: OpenAP’s David Levy

22 Oct 2020

How MVPDs Will Extend Addressable Ads Nationwide: Comcast’s Larry Allen

21 Oct 2020

‘TV Will Never Be the Same’: Comscore’s Carol Hinnant

20 Oct 2020