The CMO’s Guide to CTV Advertising in 2025 & Beyond, a Beet.TV Leadership Series at ANA Masters of Marketing 2024, presented by Innovid

Playlists & Series

P&G’s Marc Pritchard on Addressing the Complexities in the Advertising Industry
19 Nov 2025
ANA’s Aquila Powering Up For Cross-Screen Measurement With Kantar Panel
19 Nov 2025
GM’s Reed Aims to Curb Ad Frequency With ANA’s Cross-Media Measurement Tool
19 Nov 2025
GM’s Reed Sees CTV Enable Fine-Grained Targeting of Auto Ads
19 Nov 2025
A+E’s Montenes: Following Consumers’ Content Journey is What Matters Most
19 Nov 2025
NFL Streaming Surge Opens Up New Ad Opportunities: Innovid’s Mouradian
19 Nov 2025
First-Party CTV Data Help to Enrich Audience Measurement: Nielsen’s Alison Gensheimer
19 Nov 2025
AI Helps Brands to Measure Inclusivity of Advertising: Alltold’s Morgan Gregory
11 Nov 2024
CTV Transforms Early Touchpoints With Car Buyers: Ford’s Marla Skiko
7 Nov 2024
Hershey’s Leans Into Live Sports for Uniting Audiences, Driving Reach
4 Nov 2024