Bob Lord

Playlists & Series

Big Blue’s Battle Against Bias: IBM Open-Sources Mitigation For Media
20 Jun 2022
IBM Watson Advertising Seeking Ad Data To Prove Marketing Biases: Lord
26 Oct 2021
“AI is Going to be the Single Biggest Disruptor and Enabler of Marketing,” Mastercard’s Rajamannar
4 Jan 2021
IBM’s Lord On Coffee & The Three Flavors Of Customer Value
IBM’s Lord On Coffee & The Three Flavors Of Customer Value
29 Aug 2017
For Modern Businesses, Data Is King, IBM’s Bob Lord
For Modern Businesses, Data Is King, IBM’s Bob Lord
22 Aug 2017
IBM’s Watson Turns Dark Data Into Ad Gold, Bob Lord Says
IBM’s Watson Turns Dark Data Into Ad Gold, Bob Lord Says
17 Aug 2017
AOL’s Bob Lord on Go90 App and Big Move to Mobile with Verizon
AOL’s Bob Lord on Go90 App and Big Move to Mobile with Verizon
29 Sep 2015
We Are Building a Mobile Programmatic Tech Stack, AOL’s Bob Lord
We Are Building a Mobile Programmatic Tech Stack, AOL’s Bob Lord
20 Sep 2015
AOL in Alliance with NBCUniversal for Content and Distribution
AOL in Alliance with NBCUniversal for Content and Distribution
28 Apr 2015
AOL Expands Publisher Syndication & Monetization Services with Vidible Acquisition
AOL Expands Publisher Syndication & Monetization Services with Vidible Acquisition
5 Jan 2015
AOL Sees Growth in Programmatic TV with 58 Ad Campaigns Up
AOL Sees Growth in Programmatic TV with 58 Ad Campaigns Up
17 Dec 2014
AOL Tops comScore Rankings of Video Advertising Properties
AOL Tops comScore Rankings of Video Advertising Properties
22 Nov 2014
AOL Grows Programmatic Business Year Over Year, Bob Lord
AOL Grows Programmatic Business Year Over Year, Bob Lord
30 Sep 2014
Next Step in Programmatic: Data-Driven Creative, AOL’s Bob Lord
Next Step in Programmatic: Data-Driven Creative, AOL’s Bob Lord
12 Sep 2014
Programmatic Video Ad Spending Growing in Europe, Adap.tv study
Programmatic Video Ad Spending Growing in Europe, Adap.tv study
10 Sep 2014
AOL to Expand Ad Automated Marketplace with Big Focus on Linear TV
AOL to Expand Ad Automated Marketplace with Big Focus on Linear TV
4 Sep 2014
AOL’s Lord: Optimization Trumps Reach For Advertisers
AOL’s Lord: Optimization Trumps Reach For Advertisers
17 Jan 2014
AOL’s Lord: 2014 Is All About ‘Programmatic 2.0’
AOL’s Lord: 2014 Is All About ‘Programmatic 2.0’
14 Jan 2014
AOL’s Lord: Machines Will Take Over Madison Ave Like They Did Wall Street
AOL’s Lord: Machines Will Take Over Madison Ave Like They Did Wall Street
19 Sep 2013
AOL CEO Tim Armstrong: “Nothing is More Important” than Programmatic Ad Buying
AOL CEO Tim Armstrong: “Nothing is More Important” than Programmatic Ad Buying
24 Jul 2013