Howard Shimmel

Beyond CPG: datafuelX’s Shimmel Sees Purchase Data Spread In Media
25 Apr 2023
Next TV Upfront Will Bring More Measurement Choices: DatafuelX’s Howard Shimmel
20 Dec 2022
A Currency For Every Category: Samba TV’s Navin
20 Dec 2021
Voices from the #BeetRetreat: Ashwin Navin, Howard Shimmel, Mike Fisher, Field Garthwaite, Tracey Scheppach and Kelly Abcarian
19 Dec 2021
Don’t Forget To Feed The Funnel – How ‘Deterministic’ TV Can Build Brands, Too
2 Dec 2019
At The Limits Of Attribution & Determinism: 605, WarnerMedia & Discovery Discuss
1 Dec 2019
Adapting To Advanced TV: A+E, NBCU, LiveRamp Execs Discuss
14 Nov 2019
Scaling-Up Advanced TV: Inscape, OpenAP Execs On Coming Together
6 Nov 2019
Under LiveRamp, Data + Math Eyes International Expansion: Hoctor
30 Oct 2019
Publishers Must Collaborate For Planning Scale: Janus’ Shimmel
28 Oct 2019
New TV Ads Currency Gives Parity With Streaming: Rob Hubbard
10 Oct 2019
‘Bigger Than Google’: Meredith’s McCreery On Rebooting Media Sales
7 Oct 2019
The New Auto Advertising Is Precise: TEGNA’s Fagan
6 Oct 2019
Local TV Can Easily Flip To Impressions: Hearst’s Wertlieb
4 Oct 2019
How Impressions Will Boost Local TV: WideOrbit’s Offeman
3 Oct 2019
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