TV Programmatic at Xaxis Presented by Videology

Playlists & Series

TV-Synced Ads Boost Brand Engagement, Civolution Says
TV-Synced Ads Boost Brand Engagement, Civolution Says
2 Jan 2014
Tuning Data Brings ‘True Commercial Ratings’ To Digital Ads
Tuning Data Brings ‘True Commercial Ratings’ To Digital Ads
2 Jan 2014
Xaxis’ Hanlon: Verification Is Key Driver Of Video CPMs
Xaxis’ Hanlon: Verification Is Key Driver Of Video CPMs
2 Jan 2014
Civolution Aims To Better Target TV-Synced Ads In 2014
Civolution Aims To Better Target TV-Synced Ads In 2014
29 Dec 2013
Kantar’s Breheney Sees Mixed Uses For TV Tuning Data
Kantar’s Breheney Sees Mixed Uses For TV Tuning Data
23 Dec 2013
YouTube’s Skippable Ads Keep 50% More Viewers
23 Dec 2013
Videology’s Astley: Videos Are Advertisers’ ‘Blank Canvas’
Videology’s Astley: Videos Are Advertisers’ ‘Blank Canvas’
19 Dec 2013
Google Expects Consolidation In Programmatic Ad Market
Google Expects Consolidation In Programmatic Ad Market
19 Dec 2013
Real Media’s Pangis: Even Super-Creative Ads Will Go Programmatic
Real Media’s Pangis: Even Super-Creative Ads Will Go Programmatic
19 Dec 2013
Mindshare’s Powell: Advertisers Need Price Stability
Mindshare’s Powell: Advertisers Need Price Stability
19 Dec 2013
Videology: Media Mix Modeling Growing in Use
Videology: Media Mix Modeling Growing in Use
18 Dec 2013
GroupM Exec: Programmatic Buying Not Impacting TV Upfront Yet
GroupM Exec: Programmatic Buying Not Impacting TV Upfront Yet
18 Dec 2013
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
WPP Has “Largest Programmatic Media Platform” with Xaxis and 24/7 Real Media Merger
17 Dec 2013
Videology’s McKee: Analogue Data Is Changing Digital Ads
Videology’s McKee: Analogue Data Is Changing Digital Ads
12 Dec 2013
Xaxis’ Hanlon: TV Is The Future Of Online Video Ads
Xaxis’ Hanlon: TV Is The Future Of Online Video Ads
12 Dec 2013
Civolution’s TV Data Powers 60% Uplift In Social Ad Performance
Civolution’s TV Data Powers 60% Uplift In Social Ad Performance
12 Dec 2013
Kantar’s TV Data Helps Xaxis Target Online Ads
Kantar’s TV Data Helps Xaxis Target Online Ads
12 Dec 2013
Google Media Platform Sales Head: We’re Ready For Video Advertising Boom
Google Media Platform Sales Head: We’re Ready For Video Advertising Boom
12 Dec 2013