A+E’s Montenes: Following Consumers’ Content Journey is What Matters Most

Playlists & Series

A+E’s Montenes: Following Consumers’ Content Journey is What Matters Most
1 Nov 2024
How CTV Optimizes Media: Views From Zenith, Tubi, Mars, JPMorgan Chase, Wavemaker, Univision & A+E Execs
19 Oct 2021
Going Home: A+E’s Heftman On Viewer Targeting, Social Distancing
27 Jan 2021
A+E’s Montenes Puts People At The Heart Of Advanced TV
6 Jan 2021
A+E Networks Seeks TV Attribution Next-Gen: Heftman
24 Mar 2020
A+E’s Garner Plans More “Lively Places” For OTT TV
4 Jan 2020
Skylar Kim and Jen Taylor: ‘Trying and Learning’ Paramount to Tune-In Marketing Partnership
2 Dec 2019
A+E Network’s Taylor: ‘Attribution Exists in a Way It Didn’t 5 Years Ago’
21 Nov 2019
Adapting To Advanced TV: A+E, NBCU, LiveRamp Execs Discuss
14 Nov 2019
Outcomes Priced On ‘Cost Per Whatever’: A+E’s Heftman
25 Sep 2019
A+E Sales Extensions Benefit Advertisers And Viewers: VP DeMarco
23 May 2019
Hearst Television Integrates With FreeWheel Monetization And Revenue Management Platform
18 Apr 2019
FreeWheel Unifies A+E’s Ad Decisioning
17 Apr 2019
Re-Thinking TV Ad Load: NBCU, A+E, TiVo & NCC Tell Forrester’s Joanna O’Connell
21 Jan 2019
The Tension Between Cost Efficiency, ‘Proper Business Rationale’: A+E’s Heftman
24 Dec 2018
TV Providers, Viewers Both Seeking The Best Ad Choices: A+E’s Olsen
6 Nov 2018
How Horizon Leverages Addressable TV For Entertainment Clients
23 Jul 2018
A+E’s Nancy Dubuc: TV Landscape More Than Just Putting Out Great Shows
8 Aug 2017
A+E, 605 Dissect Viewing, Transactional Data And Bust Some Myths In The Process
A+E, 605 Dissect Viewing, Transactional Data And Bust Some Myths In The Process
10 Jul 2017
A+E’s Mel Berning: Less Intuition, More Data Inform Advertiser Program Decisions
A+E’s Mel Berning: Less Intuition, More Data Inform Advertiser Program Decisions
26 Jun 2017