Satellite To Streaming: DIRECTV’s Van Houten Plans Ad Innovation

Playlists & Series

Satellite To Streaming: DIRECTV’s Van Houten Plans Ad Innovation
4 Oct 2022
AT&T’s Fiona Carter to Marketers: ‘If We Don’t Get Inventive Now, We’re Not Going to Survive’
7 Jun 2020
How AT&T Is Navigating Media Buying During A Pandemic: Carter
15 May 2020
Xandr Media’s Brown On Incremental Outcomes Boost Across TV Screens
22 Apr 2019
Regardless Of The Source, Unwatched Video Isn’t Viable: IRIS.TV’s Harrison
21 Apr 2019
Xandr Media Finds More Buyers Leveraging Addressable TV for Reach and Frequency
15 Apr 2019
AT&T Data Helps Fuel Turner’s Quest For Guaranteed Campaign Outcomes: SVP Aversano
10 Mar 2019
Xandr Media Activates Turner Integration While Rolling Out Its SSP Welcome Mat
16 Jan 2019
Video Tops The Performance Stack, But Distribution Too Fragmented: GroupM’s Castree
19 Dec 2018
For Turner’s Levy, Viewers And Traditional TV Ecosystem Are Top Priorities
16 Dec 2018
Data Is ‘A Massive Asset For Us Now’: Turner’s Redniss
1 Dec 2018
Xandr’s ‘Perfect Storm’ Of Opportunity For Brand Relevancy: L’Oreal’s McHugh
15 Oct 2018
Simulmedia’s Morgan On Xandr: It’s All About The Partnerships
9 Oct 2018
Addressable Will Be A ‘Critical Complement’ To Broad-Reach TV: Horizon’s Campanelli
9 Oct 2018
Technology, Immersive Television At ‘An Intersection And A Crossroads’: Amnet’s Muldoon
9 Oct 2018
Omnicom’s Sullivan On Xandr’s ‘Leapfrog’ Potential, Making TV Smarter
7 Oct 2018
Criteo’s Spilman: Xandr’s Relevance Is ‘Right Time, Right Message’
1 Oct 2018
Xandr’s Mike Welch: National Premium Video Marketplace Will Aggregate ‘Significant Amounts Of Supply’
27 Sep 2018
GroupM’s Gleason On The Vision Of Xandr: ‘Now Comes The Heavy Lifting’
26 Sep 2018
AT&T’s Xandr Presents ‘Credible’ Competition For Digital Giants: IAB’s Rothenberg
26 Sep 2018