Operative’s Tatta: AI can Solve the ‘4D Chess’ of Media Fragmentation

Playlists & Series

Operative’s Tatta: AI can Solve the ‘4D Chess’ of Media Fragmentation
6 Jan 2026
The Future of Advertising: Data And Automation Take Center Stage For Operative’s Tatta
2 May 2023
OTT Ad Rates Booming On Buyer Maturation, Effectiveness & Scarcity: SMI’s Tatta
18 Jan 2022
SMI Releases Pricing Intelligence Tools for Unified View of CPMs
10 Jun 2021
Digital Video Shines Amid Pressures on Media Spending: SMI’s Ben Tatta
22 Feb 2021
Standard Media Index Has Roadmap for Growth As Tatta Joins
8 Jul 2020
Discovery Takes On 605 For Scaled-Up TV Ad Attribution: Tatta
11 Sep 2019
605 Doubles National TV Audience Footprint With Inscape Licensing Deal
31 Mar 2019
Addressable TV Framework Can Add Value To Network Inventory: Charter’s Kline
19 Jun 2018
605’s Tatta Goes ‘Full-Funnel’ On TV Ad Measurement
12 Jun 2018
Industry TV Veterans Tackle Targeting And Attribution At Beet Retreat Miami Panel, With MediaLink, Matter More Media, Cadreon/IPG, Publicis Media Exchange, 605 And Team Arrow Partners
Industry TV Veterans Tackle Targeting And Attribution At Beet Retreat Miami Panel, With MediaLink, Matter More Media, Cadreon/IPG, Publicis Media Exchange, 605 And Team Arrow Partners
10 Jan 2018
How 605 Has Helped Charter’s Data-Driven TV Ad Sales
How 605 Has Helped Charter’s Data-Driven TV Ad Sales
11 Dec 2017
With Charter Deal, 605’s Tatta Sees TV Targeting Rise Nationally
With Charter Deal, 605’s Tatta Sees TV Targeting Rise Nationally
2 Aug 2017
A+E, 605 Dissect Viewing, Transactional Data And Bust Some Myths In The Process
A+E, 605 Dissect Viewing, Transactional Data And Bust Some Myths In The Process
10 Jul 2017
Programmers Are Making TV Ads Audience-Based:  explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat
Programmers Are Making TV Ads Audience-Based: explains Disney/ABC, NBC, Turner, Viacom & 605 at Beet Retreat
17 Apr 2017
Next Stop For 605: CES, New Devices And Cross-Screen Measurement Opportunities
Next Stop For 605: CES, New Devices And Cross-Screen Measurement Opportunities
19 Dec 2016
Dolan-Backed 605 Eyes National TV Programmers With Analytics Solutions
Dolan-Backed 605 Eyes National TV Programmers With Analytics Solutions
23 Nov 2016
Former Cablevision’s Dolan & Tatta Launch ‘605’ To Leverage Set-Top Data
Former Cablevision’s Dolan & Tatta Launch ‘605’ To Leverage Set-Top Data
10 Nov 2016
NAB’s New Digital Group Must Fill Data Gaps: Cablevision’s Tatta
19 Apr 2016
Political Campaigns on the Cutting Edge of Advanced TV, Cablevision’s Ben Tatta
15 Apr 2016