Essence’s Gerber Says SVOD & Middle-Men Worse Than Duopoly

Playlists & Series

Essence’s Gerber Says SVOD & Middle-Men Worse Than Duopoly

19 Nov 2025

Brands Want TV Makers To Share ‘Whole-House’ Viewing Data: Essence’s Fisher

19 Nov 2025

Paid Social Requires ‘Being a Strategist at Heart’: Essence’s Deborah King

19 Nov 2025

Addressable TV’s Growing Pains: Cadent, Dentsu, LiveRamp, Essence, Omnicom Discuss

19 Nov 2025

Essence’s Gerber Outlines The Practical Realities Of Swift Advertising Change

19 Nov 2025

How Can Brands Balance Omni-Channel & Creative: Cannes Panel w/ Adobe, Forrester, IBM and Essence

19 Nov 2025

Omni-Channel Still Isn’t Omni-Present: Essence’s Harrison

19 Nov 2025

On The Heels Of Cannes, true[X] Strikes A Deal With Essence

19 Nov 2025

What Marketers Care About Most: Our NewFronts Compilation

19 Nov 2025

Essence’s Jason Harrison On Balancing Narrow Targeting And Broad Exposure

19 Nov 2025

Publishers In Balancing Act To Reduce Ad Load, Justify Pricing: Essence’s Gerber

19 Nov 2025

Speed Bumps On The Road To Advanced TV: A Beet Retreat Panel With Essence, FreeWheel, one2one Media And Medialink

19 Nov 2025

Essence Buy Keeps GroupM A Friend OF Google: Gotlieb:

19 Nov 2025

YouTube In Context: Essence’s Fisher Heeds Platform’s Growth

12 May 2021

Beyond Verified, OTT Needs Real Measurement: Essence’s Fisher

15 Oct 2020

SSPs Have Critical Role In OTT Ad Sales: Essence’s Fisher

8 Jul 2020

Amazon Buys Itself A Place In Ad Platform Face-Off: Essence’s Wilensky

4 Jan 2019

Units Or Impressions, Ads Should Be Planned Holistically: Essence’s Gerber

21 Aug 2018

Addressable Advertising Through The Lens Of GroupM’s Essence

12 Aug 2018

Advanced TV A ‘Spectrum Of Capabilities’ Needing Uniformity: Essence’s Gerber

6 Aug 2018